When selling technology you’re not only selling the physical items, licenses, and soft services for setup; you’re also making a customer commit to a specific channel for technical support when something goes wrong. And it always does.
My addiction to podcasts is why I jumped at the opportunity to join a POS industry-specific podcast venture with industry veterans Jim Roddy of Worldpay, Sean Buckley of Vend, and Jeremy Julianof CBS NorthStar We plan to read a book and discuss its applications to POS resellers and software companies on a regular basis. Our first episode is a discussion about The Challenger Sale: Taking Control of the Customer Conversation by Matthew Dixon and Brent Adamson.
Most VARs are aware that cross-selling and upselling can boost their revenue, but not as many put the required effort into executing this type of program.
It may be easier in the short-term for an MSP to standardize on one cloud provider, but a multi-cloud sales strategy is the more lucrative option in the long run.
When it comes to data security, there’s often a gap between what your clients think they need and what they really need. Your job as an MSP is to create and deploy a solution that will deliver both. But, determining what that solution is will require more than just checking off a list of features and capabilities.
When it comes to moving workloads to the cloud or leaving them on premises, there are still a few lingering myths customers believe that must be debunked for everyone’s sake.
When IT service providers become MSPs, the transition isn’t always easy. It requires a fundamental change in the way business is done. What you sell—and what you shouldn’t sell—needs to be clearly considered if success is part of your plan.
Every MSP should be looking for additional services that are easy to setup, simple to manage, achieve predictable results, and generate consistent revenue. Backup-as-a-Service is one of the logical “next steps” for every MSP that is already responsible for the care of their customer’s most critical systems. Some simply haven’t made the jump yet (e.g. the customer is still managing their own backups), while others just haven’t moved their management of backups to a recurring service model.
Amazon Web Services (AWS) cloud computing resources, networking facilities, and multi-user applications reduce the amount of financial and business resources spent maintaining your business IT infrastructure. Off-site cloud storage further protects your data against disaster. This whitepaper reviews best practices for backup and disaster recovery on the AWS Cloud.
Through the digital transformation of businesses – moving from bricks and mortal, 9-to-5 businesses to ones that are available anytime, anywhere – has required a shift in the way organizations protect their data. Traditional backup storage models of on-premises tape and disk have given way to both cloud and hybrid-cloud backup storage, providing greater availability and accessibility of secure, protected data.
Webroot delivers intelligent cybersecurity for endpoint, mobile and web to channel partners, consumers, businesses, and enterprises worldwide. Powered by its BrightCloud® collective threat intelligence network, Webroot protects the internet of everything. Our cloud-based threat detection, high performance, lightweight agents, and single, web-based point of control have changed the way businesses think about protecting mobile devices, PCs and servers. Named a ‘Visionary’ in Gartner’s Magic Quadrant for Endpoint Protection Platforms, Webroot’s smarter approach to security is why companies including Cisco, F5 Networks, GateProtect, HP, Microsoft, Palo Alto Networks, Proofpoint, RSA and others choose our solutions for advanced threat protection for their security products and services.
| RSPA stands for Retail Solutions Providers Association. We are the only association dedicated to the retail technology industry. |
VIPRE is the highest-rated, award-winning internet security product for channel partners and businesses worldwide. It consistently earns 100% block rates and zero false positives from AV-Comparatives, the world’s most widely-trusted independent antivirus testing authority.
Global Technology Systems is the trusted expert in mobile power technology. GTS designs and manufactures high-performance batteries, chargers, and power management technologies for essential mobile devices. Millions of business professionals, public safety, government, and military worldwide rely on GTS to power mission critical communications and mobile computing applications. Founded in 2000, GTS is headquartered in Framingham, MA.
Datto protects business data and provides secure connectivity for tens of thousands of the world's fastest growing companies. Datto's Total Data Protection solutions deliver uninterrupted access to business data on site, in transit and in the cloud. Thousands of IT service providers globally rely on Datto's combination of pioneering technology and dedicated services to ensure businesses are always on, no matter what. Datto is headquartered in Norwalk, Connecticut and has offices in Rochester, Boston, Portland, Toronto, London, Singapore and Sydney. Learn more at www.datto.com.
CompTIA is the voice of the world's information technology (IT) industry.
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GDPR represents a massive paradigm shift for global businesses. Every organization that handles data belonging to European residents must now follow strict security guidelines and businesses are now subject to hefty fines if data breaches are not disclosed. Organizations around the world have been busy preparing to comply with these new regulations, but many internet users are unaware of how GDPR will impact them. While this new oversight enhances user privacy protection, its implementation also opens the door for GDPR-specific cyber threats.
In the past, security awareness training for user education—i.e. empowering users to make more savvy IT decisions in their daily routines—was considered a “nice to have,” not a necessity. The decision to adopt user education was typically passed over because of budget, lack of in-house expertise, and the general lack of availability of high-quality, low-cost, computer-based training. In particular, small- to medium-sized businesses (SMBs) have suffered from these types of constraints, compared to larger, more resource rich organizations.
Cyberattacks are on the rise, with UK firms being hit, on average, by over 230,000 attacksin 2017. Managed service providers (MSPs) need to make security a priority in 2018, or they will risk souring their relationships with clients. By following 3 simple MSP best practices consisting of user education, backup and recovery, and patch management, your MSP can enhance security, mitigate overall client risk, and grow revenue.
Recycling has always been essential for our environment, but now this practice yields a unique opportunity for VARs. Many modern organizations utilize mobile batteries daily in their barcode scanners, portable printers and other key mobile devices. When these batteries reach their end of life, they stall productivity, increase operational costs, and staff typically toss them in closets, backrooms or in the trash, as they are unsure of where or how to properly dispose of them.
A mentor of mine once said, “When selling a product or service, business owners are looking for two things: How does it make me money? Or, how does it save me money?” That was good advice then, but anyone who has spent time in sales knows simply providing something that satisfies one or both of those criteria doesn’t guarantee the sale.
A significant way modern organizations remain efficient is through the mobile devices that staff utilize daily. However, these barcode scanners, portable printers, and other key devices would be nothing without the source of their power: batteries. Despite their obvious importance, mobile device batteries remain a widely unmanaged segment of mobile operations for many companies. Read on to see how Tractor Supply Co. benefited from mobile device battery management services and how you can do the same for your clients.
Smarter security for today’s mobile workforce.
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