As VAR and MSP sales and marketing organizations catch the buyer persona buzz, are client personas and user experiences being overlooked?
As VAR and MSP sales and marketing organizations catch the buyer persona buzz, are client personas and user experiences being overlooked?
When it comes to moving workloads to the cloud or leaving them on premises, there are still a few lingering myths customers believe that must be debunked for everyone’s sake.
When IT service providers become MSPs, the transition isn’t always easy. It requires a fundamental change in the way business is done. What you sell—and what you shouldn’t sell—needs to be clearly considered if success is part of your plan.
Developing customized content can be an invaluable sales tool, but there’s also a lot of exceptional content available for free – if you know where to look and how to use it.
Have you ever been responsible for taking a new complex project from inception to completion when time is scarce, you are already responsible for multiple projects and your new project is considered high priority and urgent? If you are like most people, your anxiety level increased after reading the prior sentence. In addition, you might be feeling the urge to speed up to fulfill the challenge of your additional responsibility. Paradoxically, this is the exact opposite of what is called for. When you experience the pressure to speed up, what is actually called for is patience and intentionally slowing down to optimally address six interconnected project stages.
According to LinkedIn’s State of Salary Report 2017, the highest paying field of study is computer science, with an average salary of $92,300, and the highest paying industry is software and IT services, with an average salary of $104,700. This is great news for those who’ve chosen an IT profession. But, when you add benefits and taxes to an IT professional’s salary, it’s easy to see how IT labor is the single biggest cost MSPs must account for when mapping their growth strategies.
It has become commonplace to say that the state of cybersecurity has changed. It’s true—cybercriminals continue evolving their methods of attack. It’s not just malicious actors you have to worry about either—with the world growing more interconnected, it’s more likely than ever that insiders will accidentally cause a data breach.
A Survey of IT Leaders’ Thoughts on WannaCry, Petya, and Vault 7.
If you want to be part of the cloud industry, you need to be clear about two things in order to capitalize on its growth; the type of business you want to be, and the type of portfolio you wish to build. This guide is a 6-week plan on how to bring your cloud business to a completely new level.
VIPRE is the highest-rated, award-winning internet security product for channel partners and businesses worldwide. It consistently earns 100% block rates and zero false positives from AV-Comparatives, the world’s most widely-trusted independent antivirus testing authority.
Webroot delivers intelligent cybersecurity for endpoint, mobile and web to channel partners, consumers, businesses, and enterprises worldwide. Powered by its BrightCloud® collective threat intelligence network, Webroot protects the internet of everything. Our cloud-based threat detection, high performance, lightweight agents, and single, web-based point of control have changed the way businesses think about protecting mobile devices, PCs and servers. Named a ‘Visionary’ in Gartner’s Magic Quadrant for Endpoint Protection Platforms, Webroot’s smarter approach to security is why companies including Cisco, F5 Networks, GateProtect, HP, Microsoft, Palo Alto Networks, Proofpoint, RSA and others choose our solutions for advanced threat protection for their security products and services.
Sterling Payment Technologies, a division of EVO Payments International, is one of the most innovative, customer focused payment processors in the industry. Founded in 2001, the company processes payment transactions for all major card brands, including Visa®, Mastercard®, Discover® and American Express®.
CompTIA is the voice of the world's information technology (IT) industry.
Taylor Business Group is an executive coaching and peer group firm that focuses on IT Solution Providers and Copier Dealers. Founded in 2001, Taylor has brought efficiencies and higher profits to IT Solution Providers through a focused effort in delivering best practices to the Service Provider and Copier Dealer's service, sales and administrative functions.
Datto protects business data and provides secure connectivity for tens of thousands of the world's fastest growing companies. Datto's Total Data Protection solutions deliver uninterrupted access to business data on site, in transit and in the cloud. Thousands of IT service providers globally rely on Datto's combination of pioneering technology and dedicated services to ensure businesses are always on, no matter what. Datto is headquartered in Norwalk, Connecticut and has offices in Rochester, Boston, Portland, Toronto, London, Singapore and Sydney. Learn more at www.datto.com.
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POS resellers are essential to a vendor’s strategy to target its products to the right market. Without the benefit of channel partnerships, vendors would be hard-pressed to gain brand mindshare.
Spending time on the right leads will increase your chances of success because you’re investing time and energy on the right people.
The question for any reseller becomes, “What can be done to stand out from this crowded field?” There are six key areas where this can be achieved.
Resellers need a solid approach that will quickly and simply explain what they can offer and how partnering with them can help a merchant grow.
Microsoft Azure, AWS, and Google have been in a tight race to grab as many customers as they can. They have put a lot of money into developing new hardware, software and infrastructure. Find out who is leading the pack.
We have put together a collection of resources to help you convince your customers to do business with you. Whether you would like to master your communication skills or learn how to encourage your clients to embrace Office 365, we have got you covered.
Business Improvement Groups (or BIGs) consist of 10-12 non-competing members. The group will become a close network of advisors that you can call upon when you have any business issue facing you that you would like input from outside the company. Every member signs a non-disclosure agreement, so whatever is said or presented stays within the group.
Stop malware before it enters your network.
Taylor Business Group has successfully coached many of our clients through the acquisition process. Typically, our clients will ask for our assistance when they have an active deal in play (we don’t act as brokers to find the deal).
Smarter security for today’s mobile workforce.
