Selling professional services is tricky business. There is nothing tangible in the conversation. No product to pick up, turn over, and closely examine for quality and functionality. What clients are buying is you and your expertise.
Darek Hahn, president and CEO of Dynamic Strategies Inc. (DSI), details the challenges of his company's shift in customer focus, sales strategy, and corporate culture.
Selling professional services is tricky business. There is nothing tangible in the conversation. No product to pick up, turn over, and closely examine for quality and functionality. What clients are buying is you and your expertise.
An MSP owner realizes that two of his newest team members aren't going to make it to the ninety-day mark. Should he dread replacing those employees, or relish the chance to dramatically improve his business?
“Nothing ventured, nothing gained,” the old saying goes, and that can certainly be said of VAR marketing. Marketing is the tool used by companies to jumpstart growth and the most effective strategies come with a certain amount of risk.
A friend or business colleague sells you an insurance policy, promising that it is the best insurance policy out there. Great! You purchase the policy because you want the best. Two years later your agent switches companies. Your agent reaches out to you to sell you a new policy from the new company which is touted as the best policy out there. What? Don’t you already have the best policy on the market? Well … you did when your agent worked for their prior company, but you don’t necessarily have the best policy right now … or do you?
ARRRGH!\ o, this is not me living my fantasy as a swashbuckler, though as a fencing instructor (a healthy and fun diversion of mine), it would not be too far from reality. Rather, it is an expression of angst when I hear Enterprise Resource Planning (ERP) systems reduced to being called “accounting” or “financial” systems. I let the rather defamatory term slide when it comes from the chief financial officer or vice president of finance at a client of mine: hey, I am pretty picky about most things but even I have my limitations. But I cringe when I hear it from the reseller, because I know that this is a reseller with a myopic focus.
The retail marketplace is changing rapidly, with consumers purchasing goods online, in the store, via mobile devices, over the phone and even using multiple channels to complete a single purchase. This idea of retailers engaging consumers across physical and online channels is sometimes referred to as omnicommerce.
Ubiquitous mobile technology – from smartphones and tablets to smart watches and other devices – has forever changed the way people interact with each other and their environment. That is abundantly apparent in the retail sector, where consumers are using mobile devices to comparison shop, research purchases, access coupons, make online purchases, and pay for goods in person using mobile payment processing solutions.
Focusing your managed services business on cybersecurity creates several opportunities to increase margins; most significantly, by implementing layers of security at client sites, you can reduce costly security-related issues. Understanding that effective cyberdefense involves multiple layers of technology is crucial, as is the understanding that customer disruption is a revenue killer in the world of the managed services provider (MSP).
VIPRE is the highest-rated, award-winning internet security product for channel partners and businesses worldwide. It consistently earns 100% block rates and zero false positives from AV-Comparatives, the world’s most widely-trusted independent antivirus testing authority.
Datto protects business data and provides secure connectivity for tens of thousands of the world's fastest growing companies. Datto's Total Data Protection solutions deliver uninterrupted access to business data on site, in transit and in the cloud. Thousands of IT service providers globally rely on Datto's combination of pioneering technology and dedicated services to ensure businesses are always on, no matter what. Datto is headquartered in Norwalk, Connecticut and has offices in Rochester, Boston, Portland, Toronto, London, Singapore and Sydney. Learn more at www.datto.com.
| ConnectWise is the leading business management solution designed exclusively for technology organizations, such as IT solution providers, MSPs, software companies, hardware/software resellers, and System Integrators. |
Bematech has over three decades of expertise in the United States with a wide distribution network that covers over 500,000 points of sale in 37 countries. The company operates four R&D excellence centers, with over 1,200 professionals in Brazil, China, Taiwan, United States, and Argentina. Comprehensive customer service and technical support based in the United States. Bematech prides itself on being a knowledge based leader in the industry offering complete and customizable POS bundles including All-in-Ones, kitchen display systems, cash drawers, scanners, printers, touch monitors, customer displays and more.
Webroot delivers intelligent cybersecurity for endpoint, mobile and web to channel partners, consumers, businesses, and enterprises worldwide. Powered by its BrightCloud® collective threat intelligence network, Webroot protects the internet of everything. Our cloud-based threat detection, high performance, lightweight agents, and single, web-based point of control have changed the way businesses think about protecting mobile devices, PCs and servers. Named a ‘Visionary’ in Gartner’s Magic Quadrant for Endpoint Protection Platforms, Webroot’s smarter approach to security is why companies including Cisco, F5 Networks, GateProtect, HP, Microsoft, Palo Alto Networks, Proofpoint, RSA and others choose our solutions for advanced threat protection for their security products and services.
Harbortouch is a leading national provider of touch-screen point of sale (POS) systems and payment processing services. As pioneers of the “as a service” model, Harbortouch offers an unprecedented “free” POS program that allows the company’s sales partners to offer a full-featured POS system with no up-front costs.
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Ransomware is real and it’s scary, but for managed service providers, it also represents a profitable opportunity. Your clients need your help in knowing how to protect themselves against an attack.
The payments industry is in the midst of one of its most dynamic and challenging periods in decades. Consumers now have a multitude of new options pay for goods and services, and merchants have been hard pressed to keep up with rapidly evolving technologies and standards.
The managed services market got its start as early as the 1990s as the recurring revenue business model sparked a new era of change in the technology industry. As managed service providers (MSPs) emerged, the market for their offerings grew, and it is expected to reach $193 billion by 2019, at a Compound Annual Growth Rate (CAGR) of 12.5%, according to Markets and Markets.
In a recent survey, conducted by Opinion Matters on behalf of VIPRE, IT administrators chimed in on a plethora of topics surrounding endpoint security. Here’s a look at some of the standout numbers from The VIPRE Report.
Hundreds of thousands of ransomware attacks take place every single day. Everyone is a target. No one is immune.
A brand is more than just a name; it’s the identifier that creates the perception of a company among its customers. Walk into a grocery store, and you’re surrounded by brands. Grocery stores have in a sense become warehouses for product brands. But what about a store’s own brand?
An All-in-One POS System with 15" true-flat PCAP touch or 5 wire Resistive touch. It is with Intel Baytrail or Skylake-U processor, fanless design with quiet operation and energy saving.
A Quantum Change in Cash Management. APG Cash Drawer and Cash Bases have merged to deliver the SMARTtill™ Cash Management Solution by APG Cash Drawer.
Enterprise-Grade Performance and Security Without the Premium Cost.
Best Protection. Best Value.
VIPRE Advanced Security gives you top-rated malware protection at the industry’s best value.
