Premium Retail Content

  1. Breaking Into New Space, Out Of The Old 4/19/2016

    Dear IT’ers, Everything I’ve done over the past 40 years with folks like you – business guys – had to do with the huge discomfort that comes from being asked to think differently than my audience is used to think.

  2. Combating The Human Component Of Data Security Vulnerabilities: Don't Let Print Be An Afterthought 4/19/2016

    In today’s digital world, there are countless ways in which sensitive corporate data can find its way into the wrong hands. But while your customers are focused on protecting information with email encryption and network firewalls, one of their employees could have left a physical document unattended in the printer tray — a major (and completely avoidable) security risk.

  3. 4 Reasons Your IT Sales Team Is Losing Customers 4/11/2016

    In B2B markets, personal relationships are critical. Companies invest significant time and resources into their sales teams which should use that effort to turn daily users into loyal advocates. After all, sales teams are a driving force when it comes to company growth, retention, and most importantly, keeping clients happy. Yet even the most powerful IT sales functions are often blindsided when a client decides to move on.

  4. 5 Reasons You Can't Afford Not To Charge More For Your Services 4/6/2016

    Pricing is a touchy subject for many, including your prospects. People tend to shy away from discussing money for one reason or another. Unfortunately, in business, this is not the right attitude and pricing should be at the forefront of your mind with all of your engagements.

  5. 4 Reasons Retail VARs Need To Focus On In-Store Mobility 3/22/2016

    Renewed focus on IT in brick-and-mortar retail stores was one of the major themes emerging from NRF 2016, the National Retail Federation’s Retail BIG Show. Other trends that continue to create buzz across the industry are mobile POS, omnichannel retailing, and a strong focus on the customer experience as a competitive differentiator.

  6. Data Protection Without Borders 3/18/2016

    Data sovereignty has garnered a lot of press and discussion over the last few months. But ask data owners, data creators, and those who process data what data sovereignty truly means and you will probably get many unique answers.

  7. It's Astonishing How Problematic Business Can Be 3/10/2016

    At least, it is to me. Astonishing, that is. You see I’ve been in the business of transforming small business for 40-plus years. I’ve walked inside of every imaginable kind of company, from one person to 10,000 person companies.

  8. EMV October 1 Is Past: Now What? 10/28/2015

    We are now a couple of weeks past the October 1 EMV liability shift, and VARs and ISVs are starting to realize that there is action they have to take. The community is continuing to hear about EMV from the media, and increasingly from payment providers. EMV technology is here to stay, and delays in adopting compatible solutions could result in liability to businesses long term. With EMV in effect, the time is now to implement the necessary solutions and technology to protect your business.

  9. 3 Ways To Help Your Merchant IT Clients Win Over Customers Without Competing On Price 9/17/2015

    As a trusted advisor to your merchant clients, you may be asked how the solutions you sell can help them be more competitive. Between the numerous price check apps in the market and the fact that there are plenty of retailers selling the same products, it’s easy to see why many merchants get into price wars, flash sales, and outrageous discounts to entice shoppers. A webinar, How to Win More Customers without Competing on Price or Products, featuring Erin Harris, editor in chief of Innovative Retail Technologies, will provide insights on implementing technology to enhance the retail experience rather than resorting to price wars.

  10. Watermarks Flow Naturally From Digital Video Innovations 8/26/2015

    It’s rare that something invisible can become a tool powerful enough to change an industry, but that’s precisely the case with digital watermarks. This technology is rooted in digital video innovations and poised to take a giant leap forward, providing a sophisticated way for advertisers to reach a targeted audience.