Business Advice

41. Uncovering Business Insights Through Cognitive Search 6/23/2016

    Big Data. It’s among the most pressing challenges — and opportunities — for today’s solution providers. Enterprise data, be it structured in databases and enterprise applications or unstructured textual data from documents (including contracts, letters, emails, newsfeeds, websites, and more) or videos and images, contains a wealth of content that, if searched and analyzed with cognitive intelligence, can deliver valuable insights for the customers you serve.

42. What's Your Number? A Business Value Conversation 6/22/2016

    In the April HTGWAY, I talked about two legacies that we’ll leave as business owners – a personal legacy and a business legacy. Both are critical and obviously related. But let’s focus on the reality of how most of us view our business in regard to provide a legacy – it is a major (if not the major) source of funding four our retirement and future. It’s that simple for most, if we miss in creating enough value in our company we will fall short in having enough dollars to fund our lifestyle in retirement the way we wish it to be.

43. The Beginners Guide To Maintaining A Website 6/8/2016

    Having a website is an essential part of a modern business’ operation. A firm needs this vital tool to help get in touch with customers and put itself on the map. But a website isn’t a static thing. You can’t buy one off the shelf, simply plonk it online, and forget about it. You need to maintain it properly so it delivers the results you need. Here's how...

44. 6 Tips For Increased Meeting Productivity 5/27/2016

    As CMO of a business communications company, and having spent the bulk of my career in the industry, it has been my top priority to find ways to transform and streamline the way businesses hold meetings. Meetings were developed to be an efficient way for employees to get together to discuss ideas, debate issues, overcome obstacles, and drive outcomes.

45. Unique, Original Ways To Provide Value To Your Customers 5/25/2016

    Too often while walking a trade show floor, we’re caught up in the technology “price race to the bottom” — who has more megapixels, who can integrate with more partners, or who can manage the most access points. But in the race to be the best, many manufacturers can get caught up in the competition and forget about the main component in creating a successful business: customers. True service is rooted in the notion that organizations must provide significant value to customers in a number of ways.

46. Why Data Is The Glue That Connects Sales And Marketing 5/2/2016

    Sales and marketing have become the epicenter of innovation for some of the world’s top enterprises. While many customers have identified methods to bridge the gap between sales and marketing tech, not everyone is pleased with the outcome. The result of these disjointed efforts is a new development in sales and marketing tech — the reliance on data to connect the two functions. Early indications show sales and marketing departments in many organizations are on board with this shift and are doubling down on data in 2016.

47. Why It's Okay For CIOs To Make Decisions Based On Feelings 4/25/2016

    One of life’s most hilariously, ironic aspects is that, wherever you go, you’ll notice personal exceptionalism is by far the most ordinary expression of human behavior. If you understand that concept to be true, then the self-assessment data gathered by the well-known leadership and management coach, Mark Goldsmith won’t surprise you either. By Ariel Amster, Qubole

48. Breaking Into New Space, Out Of The Old 4/19/2016

    Dear IT’ers, Everything I’ve done over the past 40 years with folks like you – business guys – had to do with the huge discomfort that comes from being asked to think differently than my audience is used to think.

49. It's Astonishing How Smart We Are, And How Stupid! 4/12/2016

    On the one hand, that’s a terribly arrogant sounding headline, isn’t it?

50. Why March 19 Is The Most Important Date Not On Your Business' Calendar 3/18/2016

    Let’s face it — you can work hard, have a great team, and offer great products or services, but it’s ultimately your customers who keep the business going and growing. While this has always been true, today’s technology is enabling an unparalleled awareness of customer centricity for small businesses. In fact, Walker Consulting predicts that in the next few years the most successful businesses won’t be winning based on price or products, but on their ability to deliver amazing customer experiences.