The retail marketplace is changing rapidly, with consumers purchasing goods online, in the store, via mobile devices, over the phone and even using multiple channels to complete a single purchase. This idea of retailers engaging consumers across physical and online channels is sometimes referred to as omnicommerce.
Ubiquitous mobile technology – from smartphones and tablets to smart watches and other devices – has forever changed the way people interact with each other and their environment. That is abundantly apparent in the retail sector, where consumers are using mobile devices to comparison shop, research purchases, access coupons, make online purchases, and pay for goods in person using mobile payment processing solutions.
Cloud and subscription services have changed the way technology is being delivered today. The days of receiving a single large payment for your work are all but gone and customers have evolved; so have their expectations. You must adapt your business model or run the risk of placing your business in a dangerous position. In this white paper we’ve laid out a path that can lead you to profitability and sustainability.
The management of a retail chain involves many stores in different regions with many equipment units, a great number of commodities, a vast logistics and distribution network, huge cash flows and commercial promotions based on knowledge about consumer behaviors.
The retail industry is undergoing a major transformation, changing how customers shop and how retailers run business. More and more retailers continue to invest in enhancing their operations by optimizing the personal experience of their customers.
Digital signage kiosks can be seen in many types of retail stores to provide shoppers with up-to-date information and the latest promotions. Kiosks with 3D advertising capabilities allow shoppers to print coupons of promotional offerings and they also gives brand marketers a chance to showcase their products.
The development of new digital signage technology and expansion of signage applications have transformed advertising methods in the retail industry. L’Oreal Group China set complete digitalization, including the expansion of online channels, implementation of digital marketing (i.e., advertisements on websites and social media), and introduction of digital signage digitalization strategy, as its development strategy. L’Oreal previously used traditional poster light boxes to promote its brand image.
Located at Xiaomeisha beach, Xiaomeisha SeaWorld is one of the biggest aquariums and theme parks in China. The park has a total of eight buildings to exhibit various sea creatures from different habitats, and four theaters to watch performances of dolphins, sea lions, and many other sea animals. With the aim of providing a better visitor experience, the park installed interactive wayfinding kiosks in the eight exhibition buildings for visitors to view maps, look up show times, watch introduction videos, and find additional information.
Global Mall is the largest and most well-known shopping mall chain in New Taipei City. With a total of six stores located around Taiwan, this undoubtedly successful shopping mall chain is committed to providing diverse and high-quality fashion, entertainment, and food services. In line with this commitment, Global Mall follows a business philosophy based on the concepts of “Customers First”, “Service”, “Innovation”, and “Efficiency”, and ceaselessly strives to improve service quality.
Hamilton Island, located in Queensland, Australia, is the largest inhabited island of the Whitsunday Islands. Like most in the Whitsunday group, Hamilton Island formed as sea levels rose, resulting in the creation of numerous “drowned” mountains near the east coast of Queensland. Hamilton Island is a popular tourist destination and the only island in the Great Barrier Reef with a commercial airport.