This retail VAR discovered innovative ways to bundle customers’ legacy POS equipment with professional and payment processing services, which is leading to $500,000 in projected revenue growth this year.
By moving its software to the cloud and offering subscription-based pricing, this ISV was able to take market share from its competition.
As you might know, we’ve dedicated many pages to educating readers on the value of a managed services model. While the benefits can be great, there also can be some significant hurdles to clear before you sail off into the sunset. Many established MSPs have stories about adopting certain aspects of the model, while ignoring other aspects. This can delay or stifle your success on this model and potentially poison people into thinking that the model isn’t all it’s cracked up to be.
Leverage The Latest Technology And Capabilities To Strengthen Merchant Relationships
A VAR’s survival and success depend solely on the number of users that they attract and acquire. The challenge for the VAR, as with many other businesses today, is the most effective approach to user acquisition. To date, methods of approach have typically consisted of ads and other copy in industry trade magazines, direct marketing and Website utilization. Insert industry and vertical-specific trade show participation into the mix, and you have a traditional VAR strategy for sharing solutions with potential users.
Solving for business inefficiencies is the foundation of the commitment you make to your clients. Those clients trust you to provide advice, recommendations, and solutions that will help their businesses reach the highest levels of success. But what about your business?
Sterling Payment Technologies has enjoyed a long history of working with POS resellers and has found that many of our partners are busy selling and servicing systems and may not have the time or resources to devote to marketing their business. That’s where we come in. We do the heavy lifting for our partners by offering professional marketing services to help grow their business along with flexible financial programs to make it easier for merchants to buy their POS equipment and services.
Finding new ways to deliver enhanced service and support to end users is increasingly important for resellers today. The more value a reseller can add to the relationship, the more likely the end user will look to them as a trusted advisor for all of their technology needs. ScanSource POS and Barcode is committed to delivering new services that enable resellers to better serve their customers. Payment Solutions Suite does just that. It is a true end-to-end service that offers resellers a one-stop provider for every payment processing need their customers may have.
“The best value a genuine POS VAR or retail solution provider can provide retail clients today is a highly confi gurable POS solution with fully integrated and secure payment processing capabilities.”
Maitre’D POS offers one of the most feature-rich and customizable solutions for the hospitality industry. Our all-inone solution includes POS, comprehensive back-office and reporting, and enterprise solutions. We also develop our own kitchen video display system and a mobile application that provides real-time reports and alerts.