Premium Retail Content

  1. Technological Consideration When Transitioning From VAR To MSP: Business Edition
    3/15/2019

    I previously wrote about the importance of considering the variety of technological shifts that need to occur for a VAR to successfully transition to MSP from a sales perspective. But these considerations don’t end there: You also have to anticipate the need to essentially overhaul your technology infrastructure to accommodate not just these new tools, but also to provide on-going technical support for your customers.

  2. Technological Consideration When Transitioning From VAR To MSP: Sales Edition
    3/1/2019

    When planning your transition from VAR to MSP, one of the main factors to consider is the variety of technological shifts that need to occur for the change to be successful. Your sales team is going to be selling an entirely new suite of solutions with a different value proposition and process. They will need the training and sales tools necessary to make a successful transition.

  3. So, You Want To Start An MSP
    2/12/2019

    Over the last year or so I've noticed a sharp increase in the number of questions being posted to MSP forums that relate to starting an MSP or moving from a break-fix model to an MSP model. This is to be expected as the model becomes more well known and more entrepreneurs start MSPs, but some of the questions that are posted send a chill down my spine.

  4. Advice For Marketing To Retailers
    2/7/2019

    Jamie Gray is responsible for planning, developing, and implementing branding strategies for LOC Software, and he talks with Software Business Growth about how to – and how not to – market to retailers, channel partners, and more.

  5. Backup And Disaster Recovery Bring Big Opportunity To CSPs With Cybersecurity Offerings
    1/24/2019

    Cloud service providers are on tap and ready to help companies stay ahead of cybersecurity threats, which is one of the biggest growth opportunities for 2019. Following are key areas to consider as you launch your growth strategy and prepare for the year ahead.

  6. 5 Tips For Malware Damage Recovery Success
    1/17/2019

    In dealing with recovery from a malware infestation, it is vital the IT Support Technician consider all the various forms of damage that may have occurred.  Only by recognizing and investigating all of these categories can you ensure a successful recovery.

  7. VAR Service Model In Tractor Supply’s Battery Management
    6/18/2018

    A significant way modern organizations remain efficient is through the mobile devices that staff utilize daily. However, these barcode scanners, portable printers, and other key devices would be nothing without the source of their power: batteries. Despite their obvious importance, mobile device batteries remain a widely unmanaged segment of mobile operations for many companies. Read on to see how Tractor Supply Co. benefited from mobile device battery management services and how you can do the same for your clients.

  8. TSP Sales Growth Starts With Ownership
    3/23/2018

    Douglass Miller is the CEO of Straightedge Technologies. Like many MSPs, he was frustrated with his sales results. He had very few net new clients and sales to existing clients was uneven. In two-three years, he has doubled the size of his MSP; attracting one net new MRR client a month and growing his sales to existing clients by 3-4X. What changed? Douglass did.

  9. Cashless Payment Service Proves Ideal Solution For Hellfest Metal Festival
    3/8/2018

    Hellfest is a metal festival held annually in Clisson, France, and one of the biggest of its kind. This year (2017), with the number of attendees reaching more than 180,000, innovative logistical solutions were essential for ensuring that the festivities ran smoothly for both guests and performers. The French company PayinTech offered the organizers of Hellfest its payment systems software solution for convenient payment service. However, PayinTech found that most consumer-grade tablets either had insufficient capabilities to run their software or an inconveniently located NFC reader. The company needed more advanced equipment suited for high-volume commercial environments in order to facilitate cashless payments at the festival.

  10. Immersive Advertising Drives Brand Visibility
    10/24/2017

    The global digital signage market size was estimated at $16 billion in 2016 and is anticipated to reach $31 billion by 2025. This growth is due to the increasing demand for the digital promotion of products and services to attract the attention of the target audience in an effective manner. Digital signage offers the necessary quality information to a large number of viewers by utilizing large display screens across the location with a concentrated target audience. With digitized display technology, information is provided in a digitized format that includes motion and pictures in order to attract customers with more impact as compared to the traditional modes of reaching out to customers.