isv software development insights
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How SaaS Providers Can Optimize Their Marketing Campaigns For A Post-Pandemic World
6/25/2021
SaaS makes software and programs available on-demand. This is why many businesses favor it. As most industries evolve and move into the digital space, the competition between SaaS providers intensifies. In the post-pandemic world, they need to re-strategize marketing campaigns to stay ahead of the curve.
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5 Simple Steps To Alleviate Your Customers’ Phone Frustrations
5/21/2021
A philosophy professor of mine (many, many years ago) would occasionally walk into our classroom, drop his briefcase on the front table, lean on the podium, and bluntly announce, “I’m angry.” He would then take three to five minutes to emote what was gnawing at him.
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Alleviate Hiring Headaches With This One Simple Step
5/21/2021
An IT executive friend of mine recently shared this hiring dilemma on LinkedIn: "So a funny thing happened just now. During an interview, the candidate asked me if I was going to give him an “assignment” to complete. I told him I had not planned on it … and then I saw confusion cover his face. Apparently all his prior interviews had requested him to complete some sort of assignment during the interview process. I’m not sure what I would even “assign” someone for a Customer Success role. How do other people feel about interview assignments? Is this something I should consider adding to my interview process? Where can I find some good resources on this? Thanks in advance."
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RSPA Recommended Read: Turning The Flywheel
3/25/2021
Do you want to know the silver-bullet system Amazon, Intel, and Nike use to expand into new markets? Unfortunately, just like in most every other aspect of life, there is no silver bullet. But there is an underlying system these three high-growth companies utilize – it’s called the Flywheel, and you can build one for your organization...
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2021 RSPA POS Channel KPI Study
3/25/2021
Last year’s POS Channel KPI Study, published in early March 2020, began with this statement: Change is the norm and dizziness is a de facto condition for solution providers in the retail IT channel. New technologies, business models, competitors, and consolidations continue to morph our channel, plus we’re seeing the emergence of dozens of niche software developers and a growing influence of ISV/VAR hybrids, resellers investing in their own intellectual property through proprietary software.
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Setting Priorities Right In Software Product Development
3/22/2021
‘What’s next?’ Sadly, many software product managers don’t know. Preoccupied with other challenges, they often underestimate the significance of effective prioritization. Whereas without a well-defined engineering process in place, the entire product development project runs the risk of falling apart.
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ISV Benefits From Purchasing Hardware + Accessories From One Vendor
2/22/2021
Many ISVs are caught in an exhausting loop; hardware integration, support, and management can quickly become a herculean task. However, with the right partner, it can be nearly effortless. With the right partnership, you can purchase all your hardware and accessories from a single vendor for integration with your software and reap several business benefits. Keep reading to discover what they are.
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5 Questions To Help Operationalize Your Software Monetization Program
2/16/2021
Success for software suppliers in 2021 will rely on the ability to meet and exceed customers’ expectations. Offering new monetization models can not only meet the needs of users but accelerate time to value for your organization.
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2020 RSPA POS Channel KPI Study
2/11/2021
Last year’s 2019 POS Channel KPI Study led with this statement: One word has dominated conversations in the point of sale channel for the past several years: change. New technologies, new business models, and new competitors, plus a dizzying flurry of consolidations and acquisitions, have transformed the POS channel into an industry resembling more the general IT space than a world where cash registers once dominated.
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Cannabis Tech Conference Reveals Vertical’s Possibilities (And High Hurdles) For POS VARs
2/11/2021
When entering an emerging vertical, VARs and ISVs expect to encounter a unique set of complexities, nuances, and obstacles. The 420MSP Cannabis Tech Conference, conducted online June 1-4 after its Denver conference was cancelled due to COVID-19, offered this overarching guidance for hopeful cannabis solution providers: buckle up.