Premium SMB Content

  1. Surefire Ways To Differentiate Yourself From Your Competition 7/5/2016

    Although it was over 25 years ago, I will never forget the words of my Introduction to Marketing professor when asked to describe the three things it takes to succeed in a marketing place: “Differentiation, Differentiation, Differentiation!” But how to make your organization stand out in a competitive landscape filled with white noise and awash in the notion of “me too” isn’t as easy as it sounds. However, there are some surefire ways to stand out from your competitors.

  2. Considering An Exit Strategy: A Business Legacy Conversation 7/1/2016

    We’ve been reviewing some of the information around business valuation and legacy. Part of that includes evaluating how you begin planning for your exit from the business. It will happen someday.

  3. Coach's Corner: Great Expectations 6/29/2016

    Dear Coach: I struggle with some people on my team not living up to expectations. It’s as if they are not even listening. I’m really getting tired of this and ready to clear the decks and start over. Am I being too hasty?

  4. Cyber-threats In 2016: Evolution, Potential, And Overcoming Them 6/29/2016

    The contemporary business environment is essentially a small subsystem in the larger cyber world. Every enterprise, no matter how technically progressive or apprehensive about technology, is connected to and handles different streams of data. The current IT landscape is highly disruptive, but it does promise better business outcomes for those who are Internet of Things (IoT) ready and prepared to embrace Big Data. However, there are some apprehensions about this more connected, omnipresent, and easily accessible data — it opens many doors to hackers, creating room for Cyber threats to seep in.

  5. Protect Yourself From Cybercrime: 6 More Best Practices To Implement Now 6/27/2016

    As discussed in Part 1, most companies have by now at least a basic awareness of the need to take action to reduce their vulnerability to cybercrime and to prepare for the possibility that they will suffer a cyberattack. In that article, we outlined six of our 12 best practices for addressing and responding to cyber risks. In Part 2, we will discuss the remaining six.

  6. Prepare For The 4 D's: A Business Legacy Conversation 6/27/2016

    Part of planning and preparation means being ready for the unexpected. There are four D’s that can drastically reduce the value of a company.  It is true for a sole owner, but obviously the likelihood increases with more people involved.

  7. Bringing Google Home To Work 6/24/2016

    While Amazon Echo has steadily gained popularity over the last two years, the upcoming launch of Google Home will likely propel the adoption of smart devices even further in the home. And why not?

  8. Preparing For The Unexpected 6/24/2016

    Dear? Is that a deer?  Legacy Planning – Preparing for the Unexpected.  What to do now?

  9. Exploiting Windows Vulnerabilities Shows No Sign Of Slowing: The 6 Major Threats To Watch 6/24/2016

    Recently, I wrote about the continuing threat Windows users face. Despite the major advances Microsoft has made in terms of increased security safeguards available in the latest release, Windows 10, there are millions of PCs still running older versions of the popular operating system which are highly vulnerable and susceptible to external threats. Of the many flavors of Windows still widely used, Windows 7 remains the most popular version of the operating system and where cyber criminals continue to focus much of their efforts.

  10. Uncovering Business Insights Through Cognitive Search 6/23/2016

    Big Data. It’s among the most pressing challenges — and opportunities — for today’s solution providers. Enterprise data, be it structured in databases and enterprise applications or unstructured textual data from documents (including contracts, letters, emails, newsfeeds, websites, and more) or videos and images, contains a wealth of content that, if searched and analyzed with cognitive intelligence, can deliver valuable insights for the customers you serve.