Premium Hospitality Content

  1. Channel Alchemy
    3/19/2019

    In order to thrive, data protection experts Silverstring recognized it needed to switch from a product-led to a service-led business model. Looking back at the early days of the company’s transformation, Silverstring’s Chairman Alistair Mackenzie highlights the ups and downs as well as key learnings.

  2. Technological Consideration When Transitioning From VAR To MSP: Business Edition
    3/15/2019

    I previously wrote about the importance of considering the variety of technological shifts that need to occur for a VAR to successfully transition to MSP from a sales perspective. But these considerations don’t end there: You also have to anticipate the need to essentially overhaul your technology infrastructure to accommodate not just these new tools, but also to provide on-going technical support for your customers.

  3. Advice For Marketing IT Services & Solutions To The Hospitality Industry
    3/7/2019

    Crystal Barrineau is director of marketing at OrderCounter — a technology company that specializes in point of sale and cloud-hybrid solutions for restaurants. Crystal took time to talk with VARinsights.com about the importance of on-site demos, marketing tactics that work in hospitality, and more. VARs take note: while OrderCounter may be a software provider, Crystal offers up some good nuggets VARs — particularly those in the POS world — should pay attention to.

  4. Technological Consideration When Transitioning From VAR To MSP: Sales Edition
    3/1/2019

    When planning your transition from VAR to MSP, one of the main factors to consider is the variety of technological shifts that need to occur for the change to be successful. Your sales team is going to be selling an entirely new suite of solutions with a different value proposition and process. They will need the training and sales tools necessary to make a successful transition.

  5. So, You Want To Start An MSP
    2/12/2019

    Over the last year or so I've noticed a sharp increase in the number of questions being posted to MSP forums that relate to starting an MSP or moving from a break-fix model to an MSP model. This is to be expected as the model becomes more well known and more entrepreneurs start MSPs, but some of the questions that are posted send a chill down my spine.

  6. Advice For Marketing To Retailers
    2/7/2019

    Jamie Gray is responsible for planning, developing, and implementing branding strategies for LOC Software, and he talks with Software Business Growth about how to – and how not to – market to retailers, channel partners, and more.

  7. Backup And Disaster Recovery Bring Big Opportunity To CSPs With Cybersecurity Offerings
    1/24/2019

    Cloud service providers are on tap and ready to help companies stay ahead of cybersecurity threats, which is one of the biggest growth opportunities for 2019. Following are key areas to consider as you launch your growth strategy and prepare for the year ahead.

  8. 5 Tips For Malware Damage Recovery Success
    1/17/2019

    In dealing with recovery from a malware infestation, it is vital the IT Support Technician consider all the various forms of damage that may have occurred.  Only by recognizing and investigating all of these categories can you ensure a successful recovery.

  9. TSP Sales Growth Starts With Ownership
    3/23/2018

    Douglass Miller is the CEO of Straightedge Technologies. Like many MSPs, he was frustrated with his sales results. He had very few net new clients and sales to existing clients was uneven. In two-three years, he has doubled the size of his MSP; attracting one net new MRR client a month and growing his sales to existing clients by 3-4X. What changed? Douglass did.

  10. My Tried And True Method Of Selling Clients On EMV
    1/12/2017

    The EMV liability shift happened October 2015, yet 63 percent of merchants are still not EMV ready. The cause for much of this may be the perception of added expense or misconceptions about the ramifications. However, card present merchants that are not utilizing chip readers are losing out in a significant way.