APG Articles
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Balancing ISV And Vendor Customer Support
8/1/2018
VARs who engage their hardware solution providers to create new business opportunities and innovative solutions might be surprised at how easy it is to create successful partnerships with those vendors. Through partnership programs, hardware vendors can help VARs with rewarding incentive programs, marketing resources and support.
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Visa Outage Highlights The Need For Cash
6/11/2018
A five-hour outage on June 1st that left Visa cardholders across Europe unable to complete transactions caused widespread disruption and frustration, and raised serious questions about a future cashless society. Consumers saw cards being declined as they tried to make purchases at gas stations, restaurants, supermarkets and retail stores. Some reported having to stand in line at checkouts for 20 minutes as cashiers struggled to process transactions, not knowing the system was down. Some drivers couldn’t get gas, which for some created a real problem. Among those affected was a member of the British Parliament, Angela Rayner, who tweeted she was able to fuel up because “my local garage knows me.”
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Best Practices For ISV Integrations With Hardware
5/2/2018
POS ISVs looking to boost brand recognition often turn to hardware manufacturers to get their solutions to market. Partnerships to integrate ISV solutions with hardware are one of the most effective ways to create a market for your software.
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Does Your Vendor Deliver Partner Value? 7 Ways To Check
4/20/2018
POS resellers are essential to a vendor’s strategy to target its products to the right market. Without the benefit of channel partnerships, vendors would be hard-pressed to gain brand mindshare.
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Tips For Successful ISV Relationships With Resellers
4/2/2018
Partnerships between POS ISVs and resellers provide mutual benefits: They help ISVs scale the distribution of their software solutions while opening opportunities for VARs to add value for their customers.
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Consumers Still Want To Make Purchases With Cash
11/6/2017
Cash is still one of Americans’ favorite methods of payment for purchases. While it scored behind debit cards in the September 2017 Cardtronics Health of Cash study, cash remains the most commonly used form of payment, with 91% of respondents saying they had used cash in person-to-person payments in the last six months. That’s an uptick from 89% a year earlier.
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Retail Isn’t Doomed, But A Tectonic Shift Is Under Way
10/12/2017
Online shopping has put tremendous pressure on brick-and-mortar retailers, causing large numbers of locations to go out of business. But lest anyone think retail is shrinking, the opposite is actually true. As of July 2017, retail sales were up $121.5 billion over last year, according to a new report by the IHL Group. With the holidays approaching, the NRF also recently projected an increase of 3.6%-4% over last season’s sales.
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Protecting Your Brand Identity Through Channel Partners
9/26/2017
APG Cash Drawer relies on the indirect sales channel to get our products and solutions into the hands of our end user customers. This involves working with software developers, distributors, POS resellers, and OEMs to ensure our products and services deliver maximum value.
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Manufacturer Brand Erosion: A Two Part Series
7/10/2017
A brand is more than just a name; it’s the identifier that creates the perception of a company among its customers. Walk into a grocery store, and you’re surrounded by brands. Grocery stores have in a sense become warehouses for product brands. But what about a store’s own brand?
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Intelligent Cash Handling Goes Mobile
6/29/2017
Mobile POS (mPOS) platforms are bringing new levels of convenience and flexibility to retail. Now, a sales associate at a small boutique doesn’t have to be stuck at checkout for the duration of a shift. Thanks to wireless connections, that associate can help a customer complete a transaction anywhere in the store with a tablet or smartphone.