Magazine Article | March 19, 2014

Top Opportunities In Education In 2014

By The Business Solutions Network

Experts identify the hottest IT trends and topics facing the education market.

The education vertical is a challenging one for resellers but can be quite rewarding. I recently reached out to a handful of industry experts to get their take on where solutions providers should be focusing to increase sales in this vertical. Their responses can be boiled down into two main categories: keeping an eye on people and assets and getting computers into the hands of students. Interestingly, there’s a lot of technology — and therefore opportunity — required to pull all this off.

“An opportunity lies in the pressure to deliver one-to-one computing,” says Eddie Franklin, VP, sales, public sector and vertical markets, SYNNEX Corp. “The deployment of this system does not guarantee improved educational outcomes, but parents, school board members, politicians, and the community at large still consider one-to-one to be a top priority. Putting a device in every student’s hands means learning does not stop when the bell rings, and students can continue to study and invest in their education beyond the classroom.”