Retail IT Forecast 2015: What Retailers Need & How You Can Help

By The Business Solutions Network

Those solutions providers whose line cards align with the changing needs of retailers will win retailers’ 2015 IT budgets.

There are some fantastic opportunities if you’re a VAR focused on retail IT — and you know where to focus. Thanks to a recent survey by our sister publication, Integrated Solutions for Retailers (ISR), we can tell you where to focus this year. Each year since 2009, ISR has mapped the tech spending plans and priorities of its subscribers, retailer IT decision makers. This year, they surveyed more than 200 retailers representing various segments of retail. They polled small independent retailers and the Macy’s of the world and asked them some very specific questions about their technology plans for this year. The end result is a ton of data that paints a great picture of the retail IT landscape for 2015.