Magazine Article | November 12, 2015

POS And Payment Processing Go Back To School

By The Business Solutions Network

This point of sale ISV’s exclusive focus on higher education gives it credibility with clients and plays a key role in its continued double-digit growth.

The education vertical is a challenging one for resellers but can be quite rewarding. A case in point is Sequoia Retail Systems, a retail point of sale (POS) ISV and VAR headquartered in Mountain View, CA. While much has changed in the world of IT since Sequoia’s inception in 1985, the one thing that hasn’t changed is its exclusive focus on the higher education market.

I recently spoke with John Diaz, vice president of business development at Sequoia. He explained how his company thrives in this market and how it plans to continue its double-digit growth trend.