COVID-19 Crisis: Key Points from RSPA Communication Guidelines Webinar

By Jim Roddy, VP of Marketing, RSPA

To help retail IT VARs and ISVs effectively deal with the COVID-19 pandemic, the RSPA has produced several pieces of channel-focused content including a webinar on Communication Guidelines with Employees and Customers during this crisis. The 57-minute session featured insights from RSPA Legal Counsel Bob Goldberg and RSPA Board Chairperson Chelsey Paulson, who works full-time as the Human Resources Director at VAR North Country Business Products.

I encourage you to watch the entire webinar on-demand as soon as possible – via the RSPA YouTube channel here or association members can download the slides and audio here. I just did that and came away with several notes that should prove helpful to reseller and software developer executives. Please use my highlights as a reference guide, not as a replacement for watching the webinar. View every minute and capture every detail that applies to your individual business situation. Don’t take shortcuts during this crisis; don’t be derelict in your duties to protect your employees and your customers. First-rate leadership is required to successfully navigate your business through this unprecedented storm.

For additional questions related to the COVID-19 crisis, please lean on the RSPA community for guidance. Atty. Goldberg is available for member questions at Bob.Goldberg@SNFR.com.