Build A Corporate Culture That Drives Revenue Growth

By The Business Solutions Network

This MSP saw staff performance, innovation, and revenue improve significantly after focusing on its corporate culture.

whether you are an Apple fanboy/fangirl or not, there’s a good chance you’ve read an article or book — or seen a movie — celebrating the late Steve Jobs’ success and wondered how you might adopt some of his thinking. After all, “Good artists copy; great artists steal,” Jobs once said, quoting Picasso. Actually, many IT solutions providers share more in common with Jobs than they may realize, especially when it comes to managing employees and their approach to customer service. In a 1997 interview with Business Week, Jobs said, “A lot of times, people don’t know what they want until you show it to them.” In other words, don’t waste your time and energy conducting opinion polls and other market research — people don’t know what they want anyway. While this line of thinking proved successful with the iPod, iPhone, and iPad, solutions providers like PavelComm, which sells voice, IT, and cabling services, have found that listening to employees and customers and getting their feedback is the key to innovations and revenue growth.