Bouncing Back From The Pandemic A Step-By-Step Guide For MSPs

By Kyle Fiehler, Webroot

To try to fight the isolation and uncertainty brought on by the COVID-19 outbreak, a few weeks ago we began what we’re referring to as “Office Hours” on the Webroot Community. It’s meant to be a forum where users can come together and pose their COVID/cybersecurity-related questions to some of our experts, and we try to help however we can.

The quality of questions and value of the dialogue were high right off the bat. It’s proven to be an excellent reminder of the usefulness of the Community in general. Some of the questions were even topical and popular enough to warrant a deep dive.

“How can MSPs help their clients bounce back from these challenging times?” is a good example.

As the question suggests, it’s not all bad being an MSP right now. With many employees migrating to remote work, IT services are in high demand. That could explain why, according to a study by the RMM platform Datto, though about 40% of MSPs anticipate cutting revenue projections for the year, 84% still say it’s a good time to be an MSP.

There’s both opportunity and necessity in developing a plan to help small business clients stay afloat in a flagging economy. On the opportunity side, exceptional customer service can be a great way MSPs to stand out in an industry with typically tight margins. On the other hand, if an MSP’s clients’ tank, they will longer be around to need the MSPs services. So, the ability to be an IT advisor for clients’ through tough times is intimately tied to the success of the MSP themselves.