A Look At What's In Store For Business Intelligence In 2016

By Jonathan Buckley, Senior VP of Marketing, at Qubole

The year 2015 has been big for technology and its methods for helping businesses grow, evolve, and discover new levels of success. And as 2016 begins, it’s clear that business intelligence is going to benefit more than ever before. This is about more than bring your own device (BYOD) or the Internet of Things (IoT); business intelligence is what allows businesses to assess their audiences, their competition, and, most notably, themselves. There are high hopes that the advances 2015 brought us are only going to get bigger for business intelligence, with new and unexpected discoveries bursting onto the scene.

What will a few of these interesting treats be?

1. Cloud Data And Analytics. It’s been a big year for the cloud in general, with more businesses than ever doing more than making the switch — many have come to rely on the cloud’s services entirely. Having inspired a great deal of loyalty, 2016 holds great promise for more companies shifting their dependency to the cloud’s flexibility in Big Data service and analytics, as well as its ability to scale and accommodate a range of businesses’ size and requirements. Better yet, with demand encouraging innovation, it’s safe to reason the cloud will only be improving the features it’s beloved for by businesses in order to get a greater foothold in Big Data.

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