Mark Sokol

10 Tips For Managing Your Way To A Stronger Team

Managing a successful team takes just the right balance of confidence, risk-taking, and talent. By: Mark Sokol, VP of Brand and Corporate Marketing, ConnectWise

Adding More Value: Successful Marketing Tips For VARs

Marketing matters, and as a growing technology solution provider — you might call yourself a Technology Consultant, System Integrator, Solution Provider, Value Added Reseller, or something else altogether — you know how important it is to get the word out about your business and the value you provide to your customers. Your email, website, and ad messaging are all positioned to reinforce your value with potential customers, so it’s up to you to find ways to create and maintain those messages.