Arlin Sorensen

Arlin Sorensen is the CEO and Founder of the Heartland Companies which includes HTG Peer Groups.

  • Considering An Exit Strategy: A Business Legacy Conversation

    We’ve been reviewing some of the information around business valuation and legacy. Part of that includes evaluating how you begin planning for your exit from the business. It will happen someday.

  • Prepare For The 4 D’s: A Business Legacy Conversation

    Part of planning and preparation means being ready for the unexpected. There are four D’s that can drastically reduce the value of a company.  It is true for a sole owner, but obviously the likelihood increases with more people involved.

  • What’s Your Number? A Business Value Conversation

    In the April HTGWAY, I talked about two legacies that we’ll leave as business owners – a personal legacy and a business legacy. Both are critical and obviously related. But let’s focus on the reality of how most of us view our business in regard to provide a legacy – it is a major (if not the major) source of funding four our retirement and future. It’s that simple for most, if we miss in creating enough value in our company we will fall short in having enough dollars to fund our lifestyle in retirement the way we wish it to be.

  • The Impact Of M&A On The MSP Market

    It’s all the rage right now.  Everyone seems to be a buyer or seller; some are even trying to play both sides of the M&A puzzle.  It is hard to find anyone who is not actively considering M&A as a strategy for growth or exit.  And while it may be exciting and the seemingly best option for growing or transition, it also comes with some baggage that can become detrimental if not managed well.

  • Arlin's Suggested Reading List

    These are the ten books I recommend as the foundation of a strong business library. While the Bible may seem like a strange first choice, I find that spending time in that book of wisdom each morning grounds me in truth and helps focus me on the things that matter. The other nine are important books that provide a broad base from which to build a strong business mindset.

  • Myth Vs. Facts Of Being A Business Owner

    This April Fools we thought it timely to look at some of the myths that trick small business owners. Do you recognize any of your thinking in the myth column?

  • Attributes Of Successful MSPs

    I’m fortunate to work with hundreds of MSP’s through our HTG Peer Groups each quarter, both here in North America as well as Europe and Australia/New Zealand.  Not only do we facilitate two-day interactions with these great leaders, but we benchmark their financials and have them follow a rigorous framework of planning, goal setting and accountability. 

  • Infographic: My Top 5 Trends In IT

    Here are the 5 big trends I am seeing currently in the IT industry.

  • Leveraging The Power Of Perspective

    Perspective. What exactly does that mean today and why is it important? Over the last year I’ve come to truly appreciate the importance of perspective when it comes to planning. It is a core element to the Paterson Center tools – StratOp and LifePlan – where about 2/3 of the focus is actually taking a look backward to determine how we got to the place we are today.

  • Network Or Community? IT Solutions Providers, You May Be Missing Out

    The difference between networks and communities is networks connect, communities care.