VAR White Papers

31. The Resilience Of Cash In A Digital World 2/28/2019

    Cashless proponents have sounded the death bell for cash for at least two decades, but their predictions have been premature. To be sure, digital forms of payment have received a boost in recent years but have not succeeded in completely displacing coins and paper money. Its unlikely cash will be replaced anytime soon – if ever.

32. Digital Marketing: Cost-Effective Branding And Messaging For POS Solution Providers 2/27/2019

    Without a marketing strategy, it’s difficult to target your message to customers about how you can support their business needs and goals. The more you hone the message, the better customers understand the value you provide, which gives them an incentive to engage and transact with you.

33. Show Your Clients That Their Online Presence Can Make Or Break Their Business 12/6/2018

    Your client’s online presence matters — and it matters in a big way. Resellers can help clients grow their businesses and simultaneously deepen their relationships by guiding them in the use of digital tools and explaining why they matter.

34. Cash Management Solutions For The Cannabis Market 11/13/2018

    Due to federal legislation, U.S. cannabis dispensaries face the singular challenge of having to process most transactions in cash.

35. A Layman’s Guide To AI, Machine Learning And Its Importance To Endpoint Security 11/9/2018

    Beginning around 2007, traditional endpoint security was becoming ineffective. Stopping infections was based around finding a user with an infection (patient zero), creating a detection signature (inoculation) and then updating every device to stop any further infections (eradication). The ineffectiveness was a direct result of the volume, variety, and velocity of infections. These factors completely overwhelmed the ‘patient zero’ approach. There were simply too many patients and not enough inoculations.

36. 3 Steps To Selling DNS For MSPs 10/9/2018

    Threats are everywhere, and endpoint security simply isn’t enough to keep your clients safe. Pairing domain name system (DNS) protection with endpoint security is a proactive way to prevent costly network attacks. Most clients, however, don’t understand the need for this added layer of security.

37. How Machine Learning And Artificial Intelligence Drive MSP Success 10/3/2018

    Change is the one constant in the IT world, and the way companies purchase and consume technology continues to transform and evolve. As customers continue to disrupt the IT value chain, a successful transition to cloud and hybrid models requires managed service providers (MSPs) to evolve their people, operations, and processes and employ advanced technology to secure their customers’ environments. 

38. Securing Users And Devices Across All Stages Of A Malware Attack 9/4/2018

    Educating users is an undeniably effective way to protect them from phishing and other malware, but it takes much more than that to stop attacks. There are many risks to networks that user education can’t reduce—from malicious sites mistakenly categorized as benign to watering-hole attacks that infect trusted sites. To combat these challenges, businesses need well-designed antimalware that protects across a variety of attack vectors and infection stages. That’s where multi-vector protection comes in.

39. What Makes Real Threat Intelligence 7/12/2018

    First popularized in terminology several years ago, threat intelligence means many things to many people. This is due, in part, to the wide variety of producers, consumers, formats, intended uses, and quality of this type of data. This wide variety of definitions is exacerbated by the spectrum of qualitative and quantitative data called threat intelligence.

40. Security Awareness Training: The ROI For End User Education 5/14/2018

    While any business that wants to stay afloat must regularly balance monetary costs against benefits, it is especially important for smaller businesses with more limited budgets to thoroughly vet their return on investment (ROI) before purchasing a new product or service. And, depending on budget constraints, many decisions must be made with potential risk in mind. For example, if the likelihood that a business would need a very specific type of costly insurance is extremely low, then there’s no point in wasting time or resources on that insurance, right?