Guest Contributors

  1. Best Practices For Cross-Selling And Upselling To Your Customers
    5/22/2018

    Most VARs are aware that cross-selling and upselling can boost their revenue, but not as many put the required effort into executing this type of program.

  2. 3 Reasons MSPs Are Moving To A Multi-Cloud Sales Strategy
    5/8/2018

    It may be easier in the short-term for an MSP to standardize on one cloud provider, but a multi-cloud sales strategy is the more lucrative option in the long run.

  3. Helping Customers Find The Right Fit For Security
    4/26/2018

    When it comes to data security, there’s often a gap between what your clients think they need and what they really need. Your job as an MSP is to create and deploy a solution that will deliver both. But, determining what that solution is will require more than just checking off a list of features and capabilities.

  4. Cloud Versus On-Premises Security: 3 Myths MSPs Must Address
    3/22/2018

    When it comes to moving workloads to the cloud or leaving them on premises, there are still a few lingering myths customers believe that must be debunked for everyone’s sake.

  5. What Not To Sell: Three Rules Of Engagement For MSPs
    2/15/2018

    When IT service providers become MSPs, the transition isn’t always easy. It requires a fundamental change in the way business is done. What you sell—and what you shouldn’t sell—needs to be clearly considered if success is part of your plan.

  6. 3 Tips For Using Headlines To Improve Your Sales
    2/14/2018

    Developing customized content can be an invaluable sales tool, but there’s also a lot of exceptional content available for free – if you know where to look and how to use it.

  7. Project Cycles, Patience And Productivity
    1/30/2018

    Have you ever been responsible for taking a new complex project from inception to completion when time is scarce, you are already responsible for multiple projects and your new project is considered high priority and urgent? If you are like most people, your anxiety level increased after reading the prior sentence. In addition, you might be feeling the urge to speed up to fulfill the challenge of your additional responsibility. Paradoxically, this is the exact opposite of what is called for. When you experience the pressure to speed up, what is actually called for is patience and intentionally slowing down to optimally address six interconnected project stages.

  8. 3 Ways To Reduce (And Delay) MSP Labor Costs
    1/23/2018

    According to LinkedIn’s State of Salary Report 2017, the highest paying field of study is computer science, with an average salary of $92,300, and the highest paying industry is software and IT services, with an average salary of $104,700. This is great news for those who’ve chosen an IT profession. But, when you add benefits and taxes to an IT professional’s salary, it’s easy to see how IT labor is the single biggest cost MSPs must account for when mapping their growth strategies.

  9. The Internet Of Things Is Not The Next Big Thing, It’s THE Thing
    12/20/2017

    Seven reasons resellers and MSPs should consider adding IoT solutions to their portfolio.

  10. 5 Essential Steps To Adding New MSP Services
    12/14/2017

    In today’s fast-paced market, MSPs need to anticipate customer demands and stay ahead of, or at least in line with, new technology and trends. One way to ensure this happens is by adding new managed services and keeping existing ones, such as managed security, current. Yet with so many new technologies and business services to choose from, the challenge is less about whether to add new services and more about which services to adopt. If you’re not sure where to start, here are a few pointers to get you going.