VMIX Video-On-Demand Platform Launches New VAR Channel Program

VMIX Media, Inc. (www.vmix.com), a leading provider of Software as a Service (SaaS) video and digital media management solutions, announces it is launching a channel program designed to generate ongoing SaaS income for resellers serving the mid-size market and on up. Through this new program, solution providers will own the end-user relationship, collecting monthly service revenues. VMIX will in turn provide partners with marketing and sales support, best practices and training, back-line tech support, and per-customer usage reporting.

As corporate communications continue to evolve in sophistication, commercial websites are incorporating less static content and more animated, interactive media such as streaming video presentations. Online video is exploding as a communications and marketing tool, estimated to be the fastest growing interactive function on the Internet on into 2012, according to a 2008 report by Forrester Research. Other reports predict it to become a $15 billion dollar market.

The VMIX white-label Software as a Service (SaaS) video platform allows companies to host customized video content on their own sites and to manage, organize and distribute that content, leveraging it to market their businesses and increase sales in the sluggish economy. The solution requires no up-front capital expenses; it seamlessly integrates with exisiting software and hardware; and it can be easily managed by the end-user’s non-technical staff — a strategic way for companies to upgrade their web infrastructures in a down market, even if working with less staff.

VMIX provides the complete white-label SaaS video platform trusted by major news, entertainment and enterprise companies including JVC, Penguin Books, Tribune Company, The McClatchy Company, American Cancer Society, Toyota-Scion, ABC’s Dancing with the Stars, and Warner Bros/Telepictures. The solution is ideal for a range of verticals, especially for interactive agencies and resellers that do web integration, including content management VARs. VMIX has already begun to penetrate the channel community through established reseller partnerships.

The VMIX Channel Partner Program:
As an authorized VMIX solution provider, partners are eligible for a program that includes:

• Fully managed service, including 24 x 7 back-line support service. 
• New software features, upgrades and enhancements at no additional cost. 
• Professional marketing and sales support, including: leads, co-op funds, webinars for end-users, direct access to the VMIX sales staff, and sales training for VARs and their customers.

“Right now, resellers are looking for ways to secure margins with minimal cash lay-out, especially through services. A SaaS solution like VMIX is perfect for an economy where their customers are gravitating toward products that can increase their efficiencies. We can give resellers a state-of-the-art video solution that meets all of today’s needs as well as their needs for the future,” said Mike Glickenhaus, president and CEO of VMIX. “This presents an outstanding opportunity for resellers, and we’re excited to start building strong relationships in the channel.”

About VMIX
VMIX (www.vmix.com) is a leading provider of white-label Software as a Service (SaaS) video and digital media management solutions. The VMIX online video platform makes it easy for website publishers to engage their online audiences, increase ad revenue and grow their businesses. The company is the trusted partner of news, entertainment and enterprise companies including JVC, Penguin Books, Tribune Company, The McClatchy Company, American Cancer Society, Toyota-Scion, ABC’s Dancing with the Stars, and Warner Bros/Telepictures.