Nearly half of the top ISOs offer GlobalBay Merchant to meet mPOS needs of SMBs
(ETA TRANSACT 2014, Booth #605) - VeriFone Systems, Inc. announced recently that its network of channel partners offering GlobalBay Merchant to small and medium businesses (SMBs) has expanded to 100 ISOs and acquirers. Thirty of the partners are included in The Nilson Report’s list of the top ISOs in the U.S.
“The rapid expansion in the number of partners offering GlobalBay Merchant is due to increasing competition from merchant-direct mPOS solutions, which do not come with the expertise and support demanded by merchants,” said Shan Ethridge, vice president and general manager, North America Financial Services Group, VeriFone. “GlobalBay Merchant enhances ISOs and acquirers’ offerings with a turnkey mPOS solution and support infrastructure that meets the needs of their clients—a competitive advantage validated by our quick achievement of this reseller milestone.”
Built For VeriFone Channel Partners
A customizable mPOS solution tailored specifically for SMBs, GlobalBay Merchant is built for distribution solely through VeriFone channel partners. It provides acquirers and ISOs with secure, easy-to-use payment capabilities and defined interfaces, so that vertical market or customer-specific programs can be rapidly deployed using tablets. It also provides a complete support infrastructure, including VeriFone’s 24/7 help desk and automated on-boarding processes.
This customizable solution allows ISOs and acquirers to create their own pricing schedules and configure their own unique mPOS offerings capable of routing transactions to all major processors. GlobalBay Merchant also features secure encryption and tokenization for enhanced payment security, and can integrate with VeriFone terminals, including those with consumer-facing multimedia capability, to ensure access to the latest payment technology, including EMV adoption, mobile wallets and value-added services.
Designed For Merchants
GlobalBay Merchant provides SMBs with advanced features that enable them to extend the POS beyond the counter and enhance efficiency, including:
SOURCE: VeriFone Systems, Inc.