VAR Selling Points For UC (Unified Communications), Videoconferencing

Buck Baker, president of ScanSource Communications, talks with Jameson Publishing and Business Solutions magazine President Jim Roddy in this exclusive Executive-To-Executive interview. In this interview, Baker discusses typcial videoconferencing objections and how to overcome them, and he details the growing opportunity for VARs in UC and videoconferencing.

"I would ... be talking with those end users about 'Are you looking at adding more videoconferencing within your organization?,'" Baker says. "Maybe in your training rooms or even to your board room capabilities ... or even down to the desktop. Even here at ScanSource Communications, we're using some of the Polycom CMA desktop applicaitons for our people internally now without having to go to a conference room."