News | May 20, 2011

Valutec Gift & Loyalty Platform Goes Social With SNAP

SNAP Integration Allows Valutec Customers to Reward In Store and Online Loyalty

Recently Valutec Card Solutions, a leading provider of turnkey gift and loyalty card services, and SNAP (Social Network Appreciation Platform), the first web-based platform to link traditional loyalty programs to social networks, announced that Valutec customers have immediate access to seamlessly "turn on" SNAP functionality (with their existing loyalty program), enabling loyalty programs to become social. The SNAP platform allows Valutec customers to expand upon their current in-store loyalty programs by rewarding customers for automated online mentions and check-ins on sites like Facebook, Twitter and foursquare.

"Our customers are always looking for creative ways to expand upon their loyalty programs,"" commented Dan Brames, General Manager at Valutec. "At Valutec, we continue to work with innovators like SNAP that bring exciting new functionalities to our loyalty programs. Using SNAP, our clients can now promote their businesses on their customers' social networks. In-store loyalty programs are linked to today's hottest social networks, rewarding customers for digital endorsements."

"We are thrilled that Valutec is bringing social networking to its customer base via SNAP," stated David Gosman, Chief Executive Officer of SNAP. "Customers are already talking about brands online; the new integration enables businesses to automate the endorsements and thank their customers with extra points. In addition to the digital word of mouth, retailers have access to other SNAP functions including comprehensive reporting and badge and leaderboard features that help businesses further engage with customers. With the integration, Vautec customers can flip the switch, and be up and running in no time."

About Valutec
Valutec Card Solutions is the leading provider of turnkey gift and loyalty card services to small and mid-market general and specialty retail, restaurant, spa/beauty salon and hospitality merchants. Valutec processes gift card payments for more than 45,000 merchant locations throughout the U.S. and has distribution relationships with over 2,100 Independent Sales Organizations (ISOs), processors and acquirers.

About SNAP
SNAP is an award-winning, easy-to-integrate platform designed to modernize traditional in-store loyalty programs by expanding upon them to include today's most popular social media networks. With technology initially developed in 2009, SNAP is the first platform to bring automated social media posts and passive check-ins through a loyalty or point of sale transaction. SNAP offers businesses large and small the ability to creatively and continually engage customers with both in-store and online loyalty rewards, strengthening brand, enhancing customer loyalty and increasing sales.

SOURCE: Valutec Card Solutions