News | April 9, 2014

Total Merchant Services Unveils Groovv, A New Portfolio Of Small Business Solutions

Powerfully Simple Point of Sale and Marketing Solution Helps Merchants Grow and Manage Their Business

Total Merchant Services, a leader in payment processing services, announced today the launch of Groovv, a new, powerfully simple suite of products and marketing solutions that helps retail and restaurant businesses grow, become more efficient and more profitable. With the introduction of Groovv, Total Merchant Services emerges with an unrivaled technology platform that integrates key business management solutions with POS, payment processing, data, and marketing. Backed by Total’s unparalleled merchant and sales partner support programs, Groovv is being unveiled at the Electronic Transaction Association (ETA) Show in Las Vegas, running April 8-10 at the Mandalay Bay.

“Just as Total revolutionized the credit card processing industry 18 years ago by being the first company to offer a free placement program, we are reinventing ourselves now with Groovv.  With an unyielding focus on support, we are transforming ourselves from a credit card processor to a small business solutions provider with innovative, scalable and secure products and services that help small businesses succeed,” states CEO Joe Kaplan.

Shelley Plomske, VP of Product at Total Merchant Services, adds, “With the introduction of Groovv, Total is supporting businesses in ways they never have seen before. We understand the needs of small business owners and the sales partners who work with them to deliver the tools that make running their business easier, more efficient and more profitable. Most importantly, we’ve designed Groovv to be very easy to set up and simple to use.”

In addition, not only does this innovative suite of products make it easy for sales partners to sell, but Total builds on its history of introducing free placement by giving them a suite of free options for merchants, which should open more doors so they can close more deals.

Groovv’s suite of offerings includes:

  • Groovv Register, powered by the technology formerly known as Registroid (acquired by Total in September 2013), provides a POS solution for small to medium retail merchants. Operating on Android-based devices, Groovv Register empowers merchants to grow and manage their business with software options and multiple hardware bundles that can be customized to merchants’ specific needs.
  • Groovv Offers, formerly Fanminder Offers (acquired by Total in January 2013), allows merchants to create and manage promotions by using customized templates via a web interface to send discounts through mobile devices, social media, email lists and websites. Groovv Offers also helps merchants build a database of customer contact information, with simple online forms and import tools.
  • Groovv API is a powerful, reliable and secure integration platform that provides third party developers with a way to integrate payments, customer data, and online marketing services (i.e. Groovv Offers). Merchants will have real-time ac­cess to their data presented in a way that is easily consumable and aids in managing their business more effectively.

“Customers choose Total and stay with us because our products are so compelling and easy to use that they can’t imagine running their business without us,” adds Plomske. “We believe that Groovv will provide a new way for merchants to operate, and an exciting opportunity for our partners to sell small business solutions like never before.”

About Total Merchant Services

Founded in 1996, Total Merchant Services is a leader in the merchant services business, providing cutting-edge and cost-effective solutions to merchants and sales partners, and focusing on new technology-driven products to help small businesses prosper and grow. With a comprehensive portfolio of offerings, Total Merchant Services is committed to providing small businesses with easy and affordable business solutions. With free equipment, we allow small business merchants to easily accept and process all major credit cards — with funds deposited electronically into customer accounts within two days. Our solutions help small and medium-sized businesses minimize risk, save time, and improve cash flow management. In 2012, Total Merchant Services was named ISO of the Year by the Electronic Transactions Association (ETA) for providing payment industry sales professionals with outstanding product and service innovation. For more information call: 888-978-0058 or visit: or follow us on our Blog, Twitter, Google+, Facebook, and LinkedIn.

SOURCE: Total Merchant Services