Total Data Market Could Total $115 Billion By 2019

By Christine Kern, contributing writer

The total data market, consisting of data platforms, data management, and analytics, is predicted to hit $115 billion — nearly doubling in size — by 2019, according to a study by 451 Research.

This forecast is based on 451 Research’s new Total Data Market Monitor service, which presents data, generated via a bottom-up analysis of 202 vendors that participate across the nine total data segments that the company tracks. Specifically, 451 Research tracks 56 operational database participants, 26 in the analytic database market, 72 within the reporting and analytics segment, 41 data management vendors, 11 performance management vendors, 11 event/stream processing vendors, 9 distributed data grid/cache vendors, 25 Hadoop vendors, and 15 search vendors.

According to the research, the total data market will focus on Big Data, “which has driven a wave of adoption to address unstructured data in addition to existing structured data processing and analytics technologies, will lead to a market CAGR of 14 percent from 2014 to 2019.”

“The market continues to evolve and new approaches have emerged that more efficiently store and process data, while also providing access to those that need it to analyze it and gain business insight,” Matt Aslett, research director for 451 Research’s Data Platforms and Analytics Channel, explained in the release. “Our research illustrates the dichotomy inherent in the data platform and analytics market: while it is smaller startups in emerging sectors that are growing the fastest, the incumbent providers in established markets are likely to contribute the greatest value over the next five years.”

The bulk of the total market revenue is generated by 56 operational database vendors, followed by reporting and analytics and analytic databases. Rounding out the $1 billon+ market segment group is data management with the remaining segments all below the $1 billion mark.