The ROI Of Video Help Desks

By Santhan Vignesh, Product Analyst, Vembu Technologies

Support and sales are always important parts of any business, and when it comes to SMBs, the two divisions play a major role. For SMBs, each and every customer is important. Many business move up the ladder quickly through compelling customer reviews and good ol’ word of mouth recos. In this social media era, reputation of an organization can be destroyed in few minutes if support is found to be lagging.

Video Help Desk: The New Face Of Support

Nowadays, organizations are investing a lot in support and sales processes in order to attract the new customer, while keeping a firm hold on their existing customers. A sound help desk service could play a vital role in communicating with customers in an effective way.

The help desk has been evolving since its inception with the prime focus on the development of technical support personnel and the recent spurt is in the use of video help desk.

Video help desk is a live video chat tool to communicate with your customers in an effective way. Through video chat, a customer will feel that his or her questions are being answered by the technician face to face, and so it develops a sense of trust and rapport with the customer easily.

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