The cannabis market is enjoying explosive growth. Estimated at $28 billion in 2021, it is on track to reach $198 billion in 2028. For resellers serving the market, this translates to substantial opportunities to sell POS Solutions, including cash management, into the cannabis dispensary market (or vertical).
Cannabis is a cash-dominated industry, so dispensaries need robust POS and cash management solutions, lest managers spend hours at the end of each day counting and reconciling cash. This need presents a good starting point for the conversation between a reseller and dispensary owner. As trusted advisors, resellers need to emphasize system reliability, total cost of ownership (TCO), and return on investment (ROI).
Reliability and TCO
When it comes to dispensary hardware such as POS cash drawers and printers, it’s important to consider factors such as frequency of use. In a business that functions almost exclusively on cash, dispensaries need heavy-duty POS systems that can withstand frequent use. The same goes for printers that must print receipts throughout the day with each transaction. No matter the point-of-sale system, dispensaries will want robust peripherals that can withstand frequent use.