Article: Grow Network Consulting Profits
Successful VARs strive to be the best at their technologies. However, how many stories have you heard about VARs and vendors who were thought leaders in their technologies, but failed to succeed? There are many reasons why companies fail, but one major reason is the lack of a consistent approach to how you interface with customers. Nowhere is that consistency more important than in the technology consulting market. Setting appropriate levels of customer expectation, controlling scope creep, and receiving payment for services rendered are just some of the things that you must keep in check to be profitable. Used with permission from Business Solutions magazine
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