Video SaaS Vendor VMIX Expands Channel Program
There’s some new opportunity in the Software as a Service (SaaS) space — VMIX, an online video solution (VMIX Media Management Platform) that can support VAR efforts to resolve customers’ need for fully functioned video components on their corporate websites, has expanded its channel program. Mike Glickenhaus, president and CEO of VMIX, recently announced an expanded VMIX channel program geared toward VARs working with enterprise clients.
“Because of the state of the economy, resellers are looking to add solutions that are in demand, and affordable,” says Glickenhaus. “Online video, projected to become a $15 billion market, is one of those solutions.” Behind tremendous growth projections in the online video space is the burgeoning importance of Web-based communications. “Video brings a whole new level of communication to an organization’s website,” says Glickenhaus. “It puts a ‘face’ or personality to corporate communications and allows companies to showcase technology issues, such as product demos, in a more engaging manner.”
The VMIX solution allows the vendor’s partners to offer video capabilities to their customers in a quickly deployed SaaS model that requires no capital expenditure and no internal IT staff, a desirable value proposition in today’s slow economy. As with many SaaS offerings, the benefit to VARs is the ability to add a low-maintenance product that brings in a steady revenue stream. “We’ve designed our partner program to match partners’ individual business model and objectives so we offer support and rewards that scale to the commitment level of each partner,” says Glickenhaus.
VMIX partners are eligible for free implementation, fully managed service, including 24/7 technical support, new software features, upgrades, and enhancements at no additional cost, training, and marketing and sales support that includes leads, co-op funds, webinars for your customers, direct access to VMIX sales staff, and sales training. While VMIX has found its product is a particular good fit for managed services providers, the solution offers a flexible option for any VARs interested in adding or integrating a video/multimedia solution into their portfolio.
About VMIX
VMIX provides a SaaS platform for online media management and delivery. Developed with high-volume content producers in mind, VMIX Media Management Platform powers the online video offerings of top online publishers in media, entertainment and enterprise.
Three-year-old VMIX recently expanded its operation with a new office in New York City, and it has enjoyed year-over-year triple-digit revenue growth and an expanding client list of dominant brands and top media and entertainment groups. www.vmix.com
“Because of the state of the economy, resellers are looking to add solutions that are in demand, and affordable,” says Glickenhaus. “Online video, projected to become a $15 billion market, is one of those solutions.” Behind tremendous growth projections in the online video space is the burgeoning importance of Web-based communications. “Video brings a whole new level of communication to an organization’s website,” says Glickenhaus. “It puts a ‘face’ or personality to corporate communications and allows companies to showcase technology issues, such as product demos, in a more engaging manner.”
The VMIX solution allows the vendor’s partners to offer video capabilities to their customers in a quickly deployed SaaS model that requires no capital expenditure and no internal IT staff, a desirable value proposition in today’s slow economy. As with many SaaS offerings, the benefit to VARs is the ability to add a low-maintenance product that brings in a steady revenue stream. “We’ve designed our partner program to match partners’ individual business model and objectives so we offer support and rewards that scale to the commitment level of each partner,” says Glickenhaus.
VMIX partners are eligible for free implementation, fully managed service, including 24/7 technical support, new software features, upgrades, and enhancements at no additional cost, training, and marketing and sales support that includes leads, co-op funds, webinars for your customers, direct access to VMIX sales staff, and sales training. While VMIX has found its product is a particular good fit for managed services providers, the solution offers a flexible option for any VARs interested in adding or integrating a video/multimedia solution into their portfolio.
About VMIX
VMIX provides a SaaS platform for online media management and delivery. Developed with high-volume content producers in mind, VMIX Media Management Platform powers the online video offerings of top online publishers in media, entertainment and enterprise.
Three-year-old VMIX recently expanded its operation with a new office in New York City, and it has enjoyed year-over-year triple-digit revenue growth and an expanding client list of dominant brands and top media and entertainment groups. www.vmix.com
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