Retail Realm And Cayan Announce Partnership And Integration Of Genius And Microsoft Dynamics Point-Of-Sale Product Line

Launching at NRF ‘Retail’s BIG Show’, Cayan’s cloud-based payment platform, Genius, is now integrated with Microsoft Dynamics products giving businesses more payment options, customer engagement and flexibility at the Point of Sale. 

Retail Realm, a multinational retail-centric software developer and distributor, announces their new integration to Cayan’s Genius Platform, a cloud-based payments solution that mitigates the business challenges associated with integrating payment to the point-of-sale (POS). The new integration, which will debut at this month’s NRF ‘Retail’s BIG Show’ in New York, will enable Microsoft Dynamics partners to offset security concerns, offer a completely EMV-compliant system, enable additional payment types, and create a more engaging customer interaction at the point of sale.

“Today’s retailers expect support for different payment types and platforms, and many don’t want their Microsoft Dynamics solution to be confined to a specific payment gateway or processor,” said Rachel Smith, Retail Realm’s Director of Sales in North America. “They want ease-of use. They want choices. They want to be able to use a gateway for their existing payment processors – or use a solution that offers both the gateway and payment processors. The Genius platform enables customers to use the processor of their choice.”

Through this integration, Cayan solves the challenge facing Retail Realm customers of accepting multiple payment types including mobile payments. Because the Cayan Genius platform provides flexibility and the opportunity to continuously accept the newest payments technologies, the integration will serve as an ally for retailers as they grow in an evolving market. By partnering with Cayan, Retail Realm is turning the point of sale into a valuable customer interaction, providing options and an experience that surpasses the mere transaction. Genius offers value-added features including point-to-point encryption, PCI and EMV compliance, tokenization, splash screen advertising, video playbook, line item display, offline processing, electronic signature on-demand, and gift and loyalty programs.

"At Cayan, we strive to partner with companies who are committed to enhancing the customer experience through technology," said Henry Helgeson, CEO, Cayan. "By partnering with Retail Realm, we're continuing our mission of bringing state-of-the art payments solutions to businesses by integrating with their suite of Microsoft Dynamics solutions."

Eliminating the need for multiple hardware components like auxiliary PIN pads and pole displays, Cayan’s Genius platform seamlessly integrates into Retail Realm’s complete product line, including Microsoft Dynamics AX, Microsoft Dynamics Retail Management Systems (RMS), Retail Realm Essentials powered by Microsoft Dynamics (RRE), and Retail Management Hero (RMH).

To see Cayan’s Genius integration with one of Retail Realm Microsoft Dynamics solutions, please visit the Cayan NRF booth, #3379.

About Cayan
Cayan, formerly Merchant Warehouse, is the leading provider of payment technologies that give businesses a competitive advantage. From simple and reliable payment processing, to fully integrated, multi-channel customer engagement platforms, Cayan is continuously developing new ways for businesses to unlock the power of payments. Headquartered in Boston, the company has multiple offices in the United States and Belfast, Northern Ireland. Cayan is one of the world's fastest growing payment companies. For more information, visit www.cayan.com.

About Retail Realm
Retail Realm is a multinational retail-centric software development and distribution company, specialized in creating and managing a portfolio of vertical business software solutions that are marketed worldwide through a community of resellers. Retail Realm is a leading distributor of Microsoft Dynamics Retail Management System (RMS), Microsoft Dynamics AX for Retail and “Retail Realm Essentials powered by Microsoft Dynamics”. The company has also adopted additional add-ons and stand-alone products developed by leading companies that enhance or integrate with RMS and/or Microsoft Dynamics AX for Retail.