Every successful executive knows you have to keep up with the trends, your competitors, and the shifts happening within your industry to remain competitive. This is especially true of companies selling technology solutions, as our industry is driven by change and innovation.
As you work to learn and become knowledgeable about emerging technologies, new integrators are entering the space and competing for your customers. To this point, it’s critical for VARs to continually add complimentary products and services to their offering.
One of the more crucial technologies that VARs should be mindful of is networking. If your company isn’t offering networking solutions, there are plenty of reasons as to why you should change strategies tomorrow.
Networking is the foundation that all other connected solutions depend on. If another company is providing your customer with their most fundamental need, what’s to stop them from taking other pieces of business?
In the coming pages, we’ll breakdown additional reasons you should consider selling networking solutions if you aren’t already