Nureva initiates recruitment of dealers in North America to sell its award-winning business products
Nureva Inc., an early-stage technology company, announces its active recruitment of a dealer channel in North America. The company offers a compelling proposition for dealers who are focused on building markets for new products that is based on three components – innovative products, strong financial rewards and integrated team approach. The financial rewards recognize the active market-development activities that dealers must undertake to develop awareness of and demand for Nureva products. A hallmark of the dealer program is Nureva’s commitment to working closely with dealers to ensure their success.
Nureva recently introduced the Span ideation system at InfoComm in Orlando, Florida, to very positive market reaction. The system draws upon familiar, simple and flexible tools already widely used in paper-based ideation, including sticky notes, images, sketches and flip charts. The Span ideation system received two awards at InfoComm – Best of InfoComm 2015 award from rAVe Publications in the best overall new product category and Best New Product by Telepresence Options. The system will begin shipping later this month.
“Recruiting and enabling dealers who not only have a significant customer base but who are also willing and able to do the necessary market-pioneering work will be key for us,” said Nancy Knowlton, Nureva’s CEO. “Our singular focus is on working closely with dealers, particularly in the early stages, to ensure their success.”
Nureva is making a significant investment in creating a rich pipeline of innovative, highly differentiated products to delight customers and elevate customer conversations beyond simply price and features.
Dealer profitability is a key priority with a limited number of focused dealers targeted in defined geographies, many of whom are already selling UC&C and other collaboration solutions.
The Nureva approach is to work hand-in-hand with the channel to align strategy and activities across marketing, sales and service.
Nureva Inc. develops collaboration solutions where content-rich ideation and problem-solving can flourish. The company focuses on delighting customers with simple, thoughtful hardware, software and services. A passion for deep customer understanding and a commitment to innovation drive the company’s product roadmap.