N-able Technologies Drives Greater Business Value For Channel Partners With Banking Industry Demand Generation Strategy
Industry Leader Joins ICBA, Plans to Attend ICBA National Convention and Techworld Conference in San Diego March 20 – 24, Booth #640
The banking and financial industries remain among the top vertical market opportunities for managed services providers (MSPs) in 2011. To help drive greater demand for its MSP partners and provide additional visibility into key market trends, N-able Technologies recently announced it has joined the Independent Community Bankers of America (ICBA). Recognized as the nation's voice for community banks, ICBA encompasses nearly 5,000 community banks of all sizes and charter types throughout the U.S.
"The community banking industry represents a lucrative marketplace for N-able's MSP partners and remains among the fastest growing vertical sectors for managed IT services," says Derik Belair, vice president, marketing and business development, N-able Technologies. "We are thrilled to be on the front lines with ICBA and we see tremendous upside to our membership in the organization. We know it will help us to deliver greater business value and market insights to our channel partners."
ICBA membership will further N-able's ability to generate qualified leads through its Midmarket Partner Program and build greater brand visibility for its N-central technology within the financial services industry.
"It's wonderful to see N-able invest and take the initiative to get to know the ins and outs of the verticals we serve, and build brand recognition at the end-user level so we can go into an account with a greater sales and marketing advantage," says Brent McCasland, president, CFO & partner, CalTech, a successful MSP specializing in the financial industry.
"From day one of our partnership, N-able has always shown a genuine interest in helping us improve our service offerings to the financial industry," says McCasland. "By partnering with N-able, we have many options to better support our banks with compliance and security requirements through our managed services offering, or reselling N-central to internal IT departments. This flexibility gives banks the right solution for their needs."
Executives from N-able will be attending the ICBA National Convention and Techworld Conference in San Diego March 20 – 24. N-able will be demonstrating its N-central technology and providing more information on its Midmarket Partner Program in booth #640.
About N-able Technologies
N-able Technologies is the global leader in remote network and systems management software for IT departments and managed service providers. N-able's award-winning N-central platform and complementary toolsets, backed by best-in-class business and technical services, are proven to reduce IT support costs, improve network performance and increase productivity through the proactive monitoring, management and optimization of IP-enabled devices and IT infrastructure. N-able is 100% channel-friendly and maintains operations in North America, the U.K., the Netherlands and Australia. For more informaton, visit http://it.n-able.com.
SOURCE: N-able Technologies