Q&A: Mac-Based POS - Your Next Revenue Generator?
Q&A With Business Solutions magazine and Dax Dasilva, CEO, Xsilva
When faced with stiff competition, successful dealers take on new products and/or develop new services to create a differentiator. If you've been running up against other dealers selling retailers the same or similar products as you, maybe it's time to alter your strategy a bit. Ever consider Mac-based POS? The idea was foreign to me, until I talked to Dax Dasilva, CEO of retail-focused ISV (independent software vendor) Xsilva. Once he gave me some insight, it was obvious that there is a real opportunity for dealers in the world of Mac. I asked Dasilva some questions many POS dealers would be curious to have answered.
Business Solutions (BSM): Why Mac and Why Now?
Dax Dasilva, CEO Xsilva: Retailers who are new to the market, often young entrepreneurs right out of college, have grown up with iMac, iPod, and iTunes and are looking to achieve a Mac-like 'business lifestyle' for their new retail boutiques. The complete Mac-based POS is price-competitive for this customer and it is the perfect opportunity for PC-based dealers to appeal to the next generation of retailers by offering them POS solutions built around the Apple products that they want to use in their businesses.
Used with permission from Business Solutions magazine.
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