News | October 8, 2004

Irista Partners With SmartLinc, Inc.

Irista, Inc., an industry leading developer of logistics applications, today announces a new reseller agreement with SmartLinc Inc., a national provider of integrated transportation and shipping solutions. Under this agreement, SmartLinc will offer the iristaTransport application to its new as well as existing customers.

This partnership provides SmartLinc with an advanced set of transportation management tools for those clients whose requirements exceed the capabilities of simply manifesting. While rating and labeling automation remains a critical element in fulfillment of high volume and small package distribution, many organizations are beginning to require higher level functionality such as routing compliance, planning, advanced consolidation, auditing, and analysis.

"Our clients are being challenged with a rapidly changing distribution marketplace," says Mike Pridavka, SmartLinc vice president of sales and marketing. "Carrier competition, rate matrix complexity, and a rapid shift toward customer routing compliance are creating a fulfillment challenge that is well beyond the scope of manifesting solutions. iristaTransport provides SmartLinc with an opportunity to turn a distribution challenge into a value opportunity with a very significant and rapid return on investment."

"We are very pleased that SmartLinc has decided to join our reseller network," stated Doug Metcalfe, Irista director of business development. "SmartLinc's manifesting and shipping expertise, mature customer base, and culture of delivering outstanding value are a perfect match for Irista. We look forward to leveraging these synergies in continuing to develop and deploy industry leading transportation management solutions."

About SmartLinc
SmartLinc, the leading provider of integrated transportation systems, is committed to providing the best products, highest level of industry expertise, and superior service to meet our customers' growing needs. From fully compliant multi-carrier manifesting systems to pick, pack, and ship applications and complete transportation management systems, SmartLinc provides scalable solutions through a modular approach. With our wide variety of products and skilled staff, SmartLinc has delivered systems that process 50 to 50,000 packages per day. At SmartLinc we pride ourselves on delivering solutions on time that exceed expectations and lower transportation cost.

For more information regarding SmartLinc, call 1-877-371-2390 or visit our Web site at www.SmartLinc.com.

About Irista
Irista, Inc., an HK Systems' company, has a proud history of delivering unique logistics solutions that enable the efficient and accurate flow of raw materials and finished goods through the production, distribution, and delivery process for manufacturers and their 3PL partners. Working in concert, Irista's warehouse and transportation management applications optimally direct logistics activities based upon the real-time conditions, constraints, and priorities of an enterprise's logistics assets. By leveraging Irista's extensive industry experience, proven methodologies, and advanced logistics technologies, organizations continually realize an increase in asset utilization, accuracy, quality, and compliance, while lowering overall production and distribution costs.

For more information regarding Irista, call 1-866-4irista or visit our Web site at www.irista.com.