Article | June 26, 2018

How To Set And Achieve Monthly Sales Targets

Source: EVO Payments
Boost Holiday Retail Sales

Every sales person sets goals, but there is a difference between goals and the right goals. It is important to ask if your goals are “SMART” – Specific, Measurable, Attainable, Relevant, and Timely.

Top sales performers are those who achieve or exceed their targeted sales goals. With everything a value-added reseller has going on between juggling their clients and looking for new prospects, it can be difficult to hit sales targets every single month. Why is it that resellers fall short of their goals some months? 

On closer evaluation, you will find that this lack of goal-hitting is usually due to weak goal setting in the first place. Setting strong and effective goals is the basis for a reseller’s sales strategy. With the right goals, finding the best leads and following through on sales is nearly impossible. 

Here are some effective tips that VARs can follow to set the right goals and achieve their sales targets: 

First Things First, Set a Goal 
Every sales person sets goals, but there is a difference between goals and the right goals. It is important to ask if your goals are “SMART” – Specific, Measurable, Attainable, Relevant, and Timely. If they do not meet every one of those characteristics, then a goal-setting exercise is imperative and the first step towards hitting sales targets. A goal needs to have a clear direction and be able to be measured for effectiveness. Goals also need to be realistically attainable and have a timeline. 

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