Magazine Article | March 20, 2013

eMobilePOS® e-Nabling VARs To Tap Into The Fast-Growing Mobile POS Market With Healthy Long Term Profits

By Matthew G. Inan, Dir Business Dev & Channel Sales, eMobilePOS — e-Nabler Corp.

What is eMobilePOS?
eMobilePOS® is an award-winning all-in-one mobile point of sale (POS) solution with multi-platform support, which includes Apple iOS, Android, and Windows-based smartphones and tablets. eMobilePOS has all the functionality of a traditional POS system but is built from the ground up for wireless devices and provides the flexibility to execute sales and run your business from any location. In addition, eMobilePOS is offered at a significantly lower investment and running cost compared to traditional POS systems.

What is eMobilePOS unique value proposition?
eMobilePOS can easily be customized to meet your customers’ business requirements instead of “squaring” them into a solution. eMobilePOS is an out-of-the-box solution yet it is highly configurable for rapid deployment in a wide range of business applications such as traditional retail, mobile retail, field service and sales, restaurants, wholesale and distribution, and direct store delivery. We have certified a broad range of hardware peripherals so you can build a customized solution without worrying how and if the equipment will work together with the software. In addition, eMobilePOS is compatible with all major payment processors — your customers will be able to pick the solution that is the most cost-efficient for them.

Can eMobilePOS be integrated with other business systems?
eMobilePOS can be operated as a stand-alone POS system, but more importantly it seamlessly integrates with mainstream accounting, CRM, ERP, and POS systems, including QuickBooks, Sage Peachtree, SAP, Oracle, Demandware, and Microsoft Dynamics. For integration with other systems, eMobilePOS offers a software development kit or can build the API.

What value does eMobilePOS offer VARs?
eMobilePOS is primarily marketed through VARs and solution partners. It enables resellers to quickly expand their capabilities and gain market share in the fast-growing mobile POS market without a large upfront investment or steep learning curve.

We offer our VARs competitive pricing with attractive margins and special reseller discounts. Because eMobilePOS is offered as a cloud-based service, the distribution of the software is easy and there is no upfront investment in servers or licenses. This makes it risk-free for customers to try the solution and shortens the sales cycle, allowing you to recognize revenue faster. In addition, we are offering a number of prepackaged eMobilePOS in-a-box solutions to further simplify the sales process for our VARs.

VARs also have the ability to offer a myriad of additional value-added services, such as installation services, payment processing, mobile device management, project management, Wi-Fi and data communication services. Other services include merchandising and sales-flow consultancy to address the spaces being freed up from bulky PC-based POS systems as well as the ability to execute sales wherever the customer is on the sales floor with any available associate.

What tools does eMobilePOS offer VARs?
eMobilePOS offers free comprehensive product training and sales and technical support to make sure you get a successful start.

We are working with our distribution and hardware partners on a number of lead-generation efforts that will effectively implement a lead-pass program to benefit our VARs.

In addition, you get access to our demo software, a CRM portal, collateral, and other marketing materials and marketing support. Look for upcoming educational roadshows and partner events listed on our website.

How do you become an eMobilePOS partner?
Please visit http://www.emobilepos.com/contact/become-areseller to apply for our partner program or contact us at 1-800-360-2624

Contact Information
eMobilePOS — e-Nabler Corp.
4235 Villa Club Dr.
Winston Salem, NC 27106
(800) 360-2624
Sales@e-Nablercorp.com
www.eMobilePOS.com