Diversify Or Die: A Copier Dealer Moves Into Managed Services
To remain in business as long as East Texas Copy Systems (ETCS), which was established in 1945, you have to be vigilant of industry trends and embrace change. During the 2008 recession, ETCS unquestionably demonstrated these abilities, first by recognizing that copier, printer and paper usage were on the decline. And, secondly, noting that if it wanted to remain relevant, it needed to become an expert in selling the systems and solutions that were replacing its former office staples.
In 2009, ETCS hired former value-added reseller (VAR) business owner Kenny Prince to help start the Professional Services Group (PSG), a division of ETCS focused on IT consulting and building and managing IT networks.
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