Accelerate channel partner success by learning to see things from their point of view.
Technology vendors and channel partners have a different view of technology delivered as a service (XaaS). As a result, vendors misjudge their investments and create unrealistic expectations for their channel. At TSIA, we call this the Partner Parallax.
This paper explores:
- The solution to the Partner Parallax.
- How technology vendors can see XaaS from a partner’s point of view.
- What action-oriented steps can be taken to help their channel partners in the world of technology subscriptions.
Download your copy today and start to develop practices that will result in channel success in XaaS.