Alternative Technology Signs Distributor Agreement With PlateSpin
Alternative Technology, a leading specialty distributor of thin-client/server-based computing, edge infrastructure, virtualization, and government-approved security solutions, recently announced that it has signed a value-added distribution agreement with PlateSpin Ltd., a leading provider of workload optimization and consolidation solutions. Under the agreement, Alternative Technology will promote and distribute PlateSpin's patent-pending workload portability technology to its network of 3,000 resellers in the United States and Canada.
"This agreement represents a major expansion of Alternative Technology's virtual infrastructure solution strategy, broadening and complementing our current portfolio of VMware virtualization and Citrix-based infrastructure solutions," said Tom Zorn, executive vice president, Alternative Technology. "PlateSpin has leading-edge tools that enable VARs and Enterprises to be successful in implementing virtualization strategies. Large enterprises with hundreds or thousands of servers can perform data center analysis, modeling and forecasting that allow them to optimize their physical-to-virtual or virtual-to-physical conversions, and to more effectively manage workloads across their server farms. Small to medium enterprises will see great value from the PlateSpin solutions in planning and implementing server consolidation, hardware migration, server backup, disaster recovery and business continuity."
"We are pleased to have Alternative Technology as our newest distributor and are excited about the greater product and sales support they will offer to our VARs across North America," said Mike Sharma, president and chief operating officer, PlateSpin. "Alternative Technology's dedication to the channel coupled with their technology expertise and extensive coverage makes them an excellent fit with PlateSpin as we continue to expand our select VAR network and further penetrate regional markets throughout the United States and Canada."
By breaking the dependency between hardware infrastructure and server software, PlateSpin's workload portability technology represents a paradigm shift for the data center. PlateSpin's technology decouples workloads (data, applications and operating systems) from the underlying hardware, and automatically streams them to any physical or virtual platform. Enabling the complete interchange of server workloads with a simple drag and drop, PlateSpin automates the migration of the software layer to the servers that best match the needs of the workload – all from a single point of control.
Alternative Technology's resellers will now be authorized to sell PlateSpin PowerRecon and PowerConvert.
PowerRecon is a powerful and sophisticated analysis and planning solution that takes the guesswork out of complex server consolidation, disaster recovery, capacity planning, asset management and green data center initiatives. By remotely capturing server resource capacity and workload utilization statistics, PlateSpin PowerRecon ensures that the right server infrastructure has been matched to the right application workload to maximize performance while minimizing hardware cost.
PowerConvert allows organizations to go beyond simple, one-time physical-to-virtual (P2V) workload conversion activities. P2V migrations are a critical component for the successful adoption of virtualization, but to ensure optimal data center efficiency, enterprises need the flexibility to move and rebalance workloads in any direction between physical and virtual hosts – physical-to-virtual, virtual-to-physical, physical-to-physical, etc.
This relationship extends PlateSpin's distribution in North America, and brings additional value to PlateSpin resellers through Alternative Technology's focused product offering, advanced technical services and top-notch sales support.
About PlateSpin
PlateSpin provides the most advanced data center automation software designed to optimize the use of server resources across the enterprise to improve business service levels and lower costs. PlateSpin's patent-pending conversion and optimization technology liberates software from hardware platforms, allowing servers to be streamed over the enterprise network from any source to any destination. This freedom of movement ensures the best fit between server resource supply and application workload demands.
Global 2000 companies use PlateSpin solutions to lower costs and solve today's most pressing data center initiatives such as server consolidation, disaster recovery, hardware migration and test lab automation. PlateSpin was recently awarded the 2006 International Business Award for Best Company and the 2006 Virtualization Technology of the Year Award (UK). The company also ranked fourth on the seventh annual PROFIT HOT 50 for emerging growth companies. Additionally, Branham Group named PlateSpin as one of the fastest growing IT company in Canada and second on the Movers and Shakers list in the Canadian IT Sector for 2007. For more information please visit www.platespin.com
.About Alternative Technology
Alternative Technology is a leading specialty distributor for value-added resellers who need products and services targeted at thin-client/server-based computing, edge infrastructure, virtualization, security, and wireless markets. Driving the widespread adoption of leading edge technologies by bridging the gaps between products and services to solve critical business problems, Alternative identifies business issues that are key to its markets and offer multivendor solutions that drive demand back through its reseller partners. Alternative Technology, headquartered in Englewood, Co., has offices in Ft. Lauderdale, Florida, Carlsbad, Calif., and Mississauga, Canada. Alternative Technology is a wholly owned subsidiary of Arrow Enterprise Computing Solutions, which is a business unit of Arrow Electronics, Inc. For more information, go to: www.AltTech.com, e-mail: sales@AltTech.com or call toll-free: 800.544.7674 (USA), or 866.240.9991 (Canada).
SOURCE: Alternative Technology