White Paper

Addressing The Needs Of The Consumer: The Advantages Of CRM Printing Solutions Through Software

Source: Star Micronics
Many retailers have already recognized the need to address consumer needs, adopting customer relationship management (CRM) solutions into their POS applications. This white paper compares Star futurePRNT technology with other thermal printing solutions, and highlights the economic and customer-service advantages retailers can achieve by adopting a leading-edge thermal printing solution like that of futurePRNT. Submitted by Star Micronics
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