Case Study: A Recipe For Field Service Success

By Mike Monocello, Business Solutions magazine

I'm expecting the economy to actually help our business in 2009." You'd expect that quote to come from someone selling hybrid cars, not field service solutions. Still, that's the belief of John Moelter, owner of Mobile Ingenuity. Moelter says that the features, benefits, and lower TCO (total cost of ownership) of his primary hardware offering, Panasonic Toughbooks, will help lead his company to 35% sales revenue growth in 2009, despite a down economy. When you hear his explanation and sales plan, it's hard to believe anything less than double-digit growth will occur for the VAR.

Used with permission from Business Solutions magazine.