I read an interesting interview by Jill Konrath of Brent Adamson, coauthor of “The Challenger Sale.” In the interview, Mr. Adamson talks about some of the research they have done around the point in the sale when the purchaser engages with the supplier.
In the first post of this series, I talked about the financial preparation required to maximize your outcome when you exit your business. Of course, that assumes you will sell or value the company at exit.
All businesses relentlessly seek new strategies to reduce costs and increase productivity. Every dollar saved goes back to the bottom line to fuel growth. Costs can be recovered in many areas across the business.
In the darkest days after a tornado in early May damaged 30 percent of Van, Texas, (a city outside of Dallas) residents were provided some relief when the Van High School “Vandals” baseball team beat North Lamar High School to go on to the state semifinals for the first time in program history.
One of the areas I spend considerable time on is helping business owners prepare for and then complete an exit from the business they often founded and have worked in for decades. Let’s get one thing straight: It is a big deal for an entrepreneurial owner to exit his or her business. In fact, it is a very big deal. The saddest call I receive comes from a small business owner that has worked in their company for decades. It was their creation, and they have poured sweat and blood into building it to where it is today.
The most important leadership lessons come from the least likely scenarios. I’ve found this to be true throughout my career as an entrepreneur and executive, and it’s part of the reason I’ll spend a few weeks this summer driving thousands of miles across Europe in a tiny car I rescued from the scrap heap.
Somewhere along the line, someone in your organization probably said, “Hey, we need to get on social media!” So maybe someone set up a Facebook page, a Twitter account, and LinkedIn profile.
AIIM’s CEO John Mancini explains why Enterprise Content Management (ECM) is preparing for a new age.
When it comes to building an effective email marketing campaign, it’s been my experience that it’s best to first ensure that you develop a plan and campaign that’s not only unique enough to grab the user, but will also effectively accomplish what you are trying to promote.
First, why do an email campaign? It’s an important question because email campaigns are not as easy as picking up the phone to make cold calls and, done right, they take time to plan. Being in the IT industry, it’s important to create a personal relationship with your audience and position yourself as an authority regarding customers’ IT needs.