Magazine Article | February 12, 2015

The 4 "Nos" That Lead To More Profitable Managed Services "Yeses"

By The Business Solutions Network

This MSP’s introspection during the recession led to business changes that produced two-years-and-counting of double-digit revenue growth.

David Pence has been at the helm of Acumen IT since its founding in 1999, and like many other IT solutions providers, his company felt the impact of the recession a few years ago. Looking back, Pence says that the upside of this difficult period was the deep business analyses it led to and the important changes that followed, which are driving Acumen IT’s double-digit growth today. Pence’s business strategy is leading to a lot of yeses nowadays — especially among healthcare and financial services clients, which the MSP is pursuing. The prerequisite to Acumen IT’s yeses came from learning how to say no to less profitable business opportunities.