When it comes to IT, it’s pretty clear that cost is boss. In today’s business climate, how could it not be? Companies rely on IT more than ever as they strive to remain competitive within their industries. The proof is in the numbers: Gartner projects worldwide IT spending will reach $3.8 trillion this year. To maintain this competitive edge, information technology service providers (ITSPs), managed services providers (MSPs) and other IT businesses must strike a balance when it comes to cost: keep service pricing affordable and competitive to retain and attract clients while also finding ways to trim their own costs through automation and process optimization. What’s perhaps lesser known, however, is the ripple effect cost can have on the ITSP/client relationship. The ability to understand and articulate a coherent pricing model is vital to ITSP success for a number of surprising reasons. Here are five specific ways ITSPs can spin service costs to their advantage:
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