Are channel partnerships driving SaaS revenue? And if so, how much? As it turns out, channel is an important edge for B2B SaaS growth. SaaS Capital reports on its annual survey of 1,000+ private B2B SaaS companies and the impact of channel on revenue.
In this third installment of his series, Erick Simpson covers the sales presentation, which focuses on the presentation of the technology solution to the potential prospect and usually occurs during the second visit with the prospect.
By Dede Haas, CA-AM, channel sales strategist, DLH Services, LLC
Channel sales strategist and coach Dede Haas, founder of DLH Services, discusses partner onboarding with The ASCII Group members Al Lefebvre (Great White North Technology Consulting) and Igor Pinchevskiy (IP Technologies, Inc.).