Guest Column | May 13, 2013

How To Convince Your Customers To Choose IP Cameras Over Analog

BSM-Security Camera 3

As IP surveillance technology becomes more affordable, it’s also becoming a more attractive solution for smaller installations – installations that used to be the sole domain of analog product. But how do you convince your customers to upgrade their analog to IP, preferably before an incident forces their hand? There are three primary selling points for an IP system of an Analog system – higher resolution, more in-depth analytics, and the ease of new network configuration.