Digital Signage And Surveillance

In-Store Digital Signs and Displays
Dell™ digital signage solutions can help influence your customers' purchasing behavior in real time and improve their in-store experience with targeted promotions and messaging. In-store displays help increase your top line revenue by:

• Displaying dynamically updated messages based on sales results or inventory levels
• Exposing shoppers to in-store and different time-of-day specials to enhance up-sell and impulse purchases
• Improving the visibility and effectiveness of co-op advertising promotions

Not only can you tailor messages based on a certain time of day or specific in-store areas, but our digital displays also integrate seamlessly into your point-of-service (POS) and back-office systems.

Surveillance Solutions
Observing and analyzing customer and employee behavior from the back office, another store or even remote locations can have a direct impact on your bottom line. Dell, in partnership with DIGIOP® Technologies' retail solutions, delivers a video-enhanced business intelligence in-store surveillance system that can integrate with your Dell POS and back-office systems. This comprehensive solution includes a DIGIOP IP camera, video recording and analytics software, and a Dell OptiPlex™, which can record up to 16 channels of real-time data.

Surveillance systems can help:

• Count customers during peak times to analyze conversion rate
• Improve store safety
• Reduce shrinkage